Lifestyle / Categories
Fashion Stories Beauty Family Food Recipes Home Weddings
News Travel Books Tech Money Wellness Fitness Pets
Trending / Top Stories
2022 Interior Design Trends 5 Haircut Trends That Are Shapin... Does Hand Sanitizer Work? We Ask... How to Make Your Home Feel More... How to Get Rid of Dark Spots Onc...
Videos / Watch
How-to's Blink Beauty Tutorials Popular Videos
Cities / Editions
New York Miami Dallas Los Angeles
Hamptons Chicago San Francisco
Connect With Us
Sign Up Gallery Media Group
All Sections
    • Now ReadingThe 50 Best Beauty Products of All Time
    • SUBSCRIBE
    • MORE
    • NEXT ARTICLEPSA: Urban Decay Just Dropped a Hot New Naked Palette
    • SIGN UP NOW
      • Trending

Share

Share
Pin
TEXT Email
Twitter
http://bit.ly/2sXHuMf
  • Fashion
  • Beauty
  • Family
  • Recipes
  • PureWow100
  • Podcasts

Are you sure you want to remove this item from your Recipe Box?

Please enter a valid email address...

Thanks!

The emails have been sent

Thanks for Sharing!
Now like us on Facebook

No, thanksI'm already a PureWow fan.

Want more where that came from? Follow PureWow on Pinterest

No, thanks I hate pretty things.

  • 14.3KShares
beauty

The 50 Best Beauty Products of All Time

By Jenny Jin
| Jun. 13, 2017
/
Start Slideshow
The 50 Best Beauty Products of All Time
@FreshBeauty/Instagram

While many of the lotions and lipsticks we use are swapped on a whim, these 50 picks never leave our collective arsenal. Behold the beauty products that we restock over and over again.

Follow PureWow on Pinterest
CLINIQUE LOTION
Clinique
1/50

Clinique Dramatically Different Moisturizer

Ah, the yellow bottle. Many years (and some lines) later, we still gravitate toward this classic lotion because, well, it works.

Clinique ($27)

50best 0017 laura mercier tinted moisturizer
Laura Mercier
2/50

Laura Mercier Tinted Moisturizer

With a smooth application, SPF 20 and a hydrating finish, this classic cover-up has made our morning routines so much easier.

Laura Mercier ($44)

50best 0021 L Oreal Le Lacque
Ulta
3/50

L?Oréal Colour Riche Le Lacque Lip Pen

With a slim, retractable tip that’s loaded with pigment, lipstick doesn’t get much easier to apply. Seriously, you can fill in the perfect red (or pink) pout sans mirror.

L’Oréal Paris ($5)

50best 0009 rimmel eye kohl liner
Target
4/50

Rimmel Kohl Kajal Waterproof Eyeliner

Guys, this has nearly 1,000 positive reviews on Target alone—we’re not at all surprised given how silky and budge-proof it is. Did we mention it’s only four dollars?

Rimmel London ($4)

50best 0013 nars orgasm blush
Sephora
5/50

NARS Orgasm Blush

One shade does not usually fit all when it comes to makeup, but this is the rare exception that continues to remain a best seller in stores and a mainstay in our bags.

NARS ($30)

maybelline great lash
Ulta
6/50

?Maybelline Great Lash Mascara

It's the first mascara we ever used, and the glossy formula still reigns supreme in the drugstore aisles. (Thankfully, we're much better at applying the stuff now.)

Maybelline ($6)

50best 0027 essie gel couture
Ulta
7/50

Essie Gel Couture Polish

We were always pretty skeptical about at-home gel polishes, but this one truly lives up to its long-wearing claims. We easily get a solid ten days out of this—sometimes even 12.

Essie ($12)

CT GLOW
Charlotte Tilbury
8/50

Charlotte Tilbury Filmstar Bronze & Glow

The brainchild of a major makeup artist, this bronzer and highlighter duo has such finely milled pigments and shimmer that it’s impossible to overdo.

Charlotte Tilbury ($68)

50best 0032 DE Glycolic Serum
Dermstore
9/50

Drunk Elephant Glycolic Serum

A star product that catapulted this previously indie brand to cult status, this potent serum somehow gets rid of dead skin (and keeps breakouts at bay) without being too harsh or drying.

Drunk Elephant ($90)

50best 0019 La Roche Posay SPF
La Roche-Posay
10/50

La Roche Posay Anthelios SPF 60 Melt-In Sunscreen Milk

Non-greasy, not chalky and highly effective: What more do you want from a sunscreen?

La Roche-Posay ($36)

50best 0014 NARS lip gloss
NARS 
11/50

NARS Lip Gloss

Leave it to NARS to create a lip gloss that defies everything we’ve ever hated about the stuff before. It’s lightweight, never sticky and super hydrating—with just the right amount of color.

NARS ($26)

50best 0008 RMS living luminizer
RMS Beauty
12/50

RMS Living Luminizer

It’s the rare highlighter that isn’t too sparkly or heavy and makes your skin look like it’s got a healthy glow wherever you apply it. 

RMS Beauty ($38)

50best 0016 Living Proof PHD Dry Shampoo
Sephora
13/50

Living Proof PHD Dry Shampoo

Oily roots and stale smells are no match for this stuff. It has fast-absorbing powders that soak up grease, while a time-released fragrance basically Febreezes your strands.

Living Proof ($22)

ud smog
Urban Decay
14/50

Urban Decay Eye Shadow in Smog

While it’s best known for its palettes, some of us might not need (or use) all 12 shades—which is why this coppery bronze shimmer alone is perfect for everyday wear.

Urban Decay ($19)

50best 0029 dr JART sheet mask
Sephora
15/50

Dr. Jart Water Replenishment Sheet Mask

If you only try one sheet mask, make it this one. No matter your skin type or concern, it will leave your complexion dewy and bright for hours afterward. 

Dr. Jart ($8)

50best 0037 benefit boing concealer
Ulta
16/50

Benefit Boing Industrial Concealer

Another staff favorite because, and we quote, “it truly is industrial and will cover everything.”

Benefit Cosmetics ($15)

50best 0022 kiehl s midnight serum
Kiehl's
17/50

Kiehl?s Midnight Recovery Serum

Aka the antidote to dry, dull and lackluster skin.

Kiehl’s ($46)

50best 0007 rosebud salve
Ulta
18/50

Smith?s Rosebud Salve

In the words of one of our discerning editors: “It’s super cheap and you can use it everywhere—on lips, on brows and to tame flyaways." Even your cuticles will thank you.

Rosebud Perfume Co. ($6)

50best 0002 Tatcha Dewy Skin Mist
Tatcha
19/50

Tatcha Dewy Skin Mist

Fact: Many mists on the market are made up of mostly water. This one is packed with squalane, which actually hydrates your skin and leaves you looking, well, dewy.

Tatcha ($48)

50best 0035 clairol shimmer lights
Amazon
20/50

Clairol Shimmer Lights Shampoo

Blondes and silver foxes in the know rely on this purple shampoo to keep their strands bright, shiny and free of brassy tones. 

Clairol ($10)

50best 0043 ABH brow whiz
Anastasia Beverly Hills
21/50

Anastasia Brow Wiz

Different strokes for different folks…unless we’re talking about this cult-favorite brow pencil that’s easy to use and flatters all who do.

Anastasia Beverly Hills ($21)

50best 0031 dove beauty bar
Target
22/50

Dove Beauty Bar

We’ve used all of the fancy shower gels and soaps under the sun, but always go back to this bar because of the way it makes our skin smell (clean, not cloying) and feel (soft, not stripped).

Dove ($4 for pack of four)

lamer lip balm
La Mer
23/50

La Mer Lip Balm

Does one need a $60 lip balm? Well, no. Is it worthy of the price tag? Absolutely yes, if you never want to see a dry flake again.

La Mer ($60)

50best 0012 neutrogena makeup wipes
Target
24/50

Neutrogena Makeup Remover Cleansing Towelettes

There’s a reason why these wipes are in every makeup artist’s kit: They remove even waterproof mascara without any tugging.

Neutrogena ($5)

50best 0000 weleda skin food
Weleda
25/50

Weleda Skin Food

Though this thick salve is meant to tend to dry patches of skin (which it does exceptionally well, by the way), it can also be used as a mask, a spot treatment for inflamed pimples and even a highlighter.

Weleda ($19)

50best 0010 renee rouleau anti cyst treatment
Renee Rouleau
26/50

Renée Rouleau Anti Cyst Treatment

Apply it to a brewing spot and we swear it stops that sucker from blowing up into a mound.

Renée Rouleau ($46)

50best 0023 IT cosmetics tightline
IT Cosmetics
27/50

IT Cosmetics Tightline Black Mascara Primer

For a non-clumpy, feathery everyday look, wear this lightweight formula on its own. For a more dramatic look, wear it underneath another mascara. 

IT Cosmetics ($24)

50best 0025 fresh cosmetics lip balm
Fresh Cosmetics
28/50

Fresh Tinted Lip Treatment in Rose

If you want a pretty, non-fussy balm that you can swipe on day in and day out, look no further.

Fresh Cosmetics ($24)

50best 0006 seche vite top coat
Ulta
29/50

Seche Vite Top Coat

Like a filter for your nails, this super-shiny topcoat just makes everything look better (and last twice as long).

Seche Vite ($10)

shea moisture milk
Target
30/50

Shea Moisture Curl Milk

Aka the only product you need for smooth, non-crunchy (and delicious-smelling) curls. 

Shea Moisture ($10)

50best 0042 arden 8 hour
Elizabeth Arden
31/50

Elizabeth Arden Eight Hour Cream

A true workhorse, this thick salve has gotten us out of many a beauty emergency. From chapped lips to peeling cuticles, there’s little it can’t fix.

Elizabeth Arden ($22)

st tropez
Sephora
32/50

St. Tropez Self-Tanning Mousse

Before St. Tropez came along, we pretty much lived in constant fear of streaky tans. All we can say is bless this lightweight mousse that blends into bronzed perfection.

St. Tropez ($32)

50best 0024 glossier boy brow
Glossier
33/50

Glossier Boy Brow

Brow trends come and go, but well-groomed arches are here to stay. This tinted wax sets every wonky hair into place without coming off as overdone.

Glossier ($16)

50best 0020 l oreal paris elnett hairspray
Ulta
34/50

L?Oréal Paris Elnett Satin Hairspray

A go-to for pro hairstylists (and our moms) for many years, this classic spray keeps every last strand in place without so much as a crunch.

L’Oréal Paris ($15)

50best 0015 mufe hd foundation
Make Up For Ever
35/50

Make Up For Ever HD Foundation

If you need to look airbrushed and flawless—or you have a special occasion coming up, do yourself a favor and get a bottle of this foundation. The coverage is impeccable in any light. 

Make Up For Ever ($43)

50best 0003 stila eyeliner
Stila Cosmetics
36/50

Stila Stay All Day Waterproof Liquid Eyeliner

This fine-tipped pen makes the tricky task of lining your eyes so much easier—and the liquid formula doesn't budge in the heat.

Stila ($22)

bb shimmer brick
Bobbi Brown
37/50

Bobbi Brown Shimmer Brick Compact

We think it’s pretty safe to say that this is one of the first bronzers on the market to have mass appeal. Tip: Think beyond the cheekbones. The shimmery shades work on lids, too.

Bobbi Brown ($48)

50best 0036 cetaphil face wash
Ulta
38/50

Cetaphil Daily Face Cleanser

A dermatologist favorite for good reason, this gentle cleanser gets the job done without causing any irritation. The seven-dollar price tag is just an added bonus.

Cetaphil ($7)

caudalie toner
Sephora
39/50

Caudalie Moisturizing Toner

This botanical blend smells as soft and fresh as it makes your skin feel after use.

Caudalíe ($28)

FATBOY PUTTY
Fatboy Hair
40/50

Fatboy Hair Perfect Putty

Created by a longtime hair dresser (and former rock star), this creamy pomade delivers piece-y separation without weighing hair down. 

Fatboy Hair ($21)

50best 0041 aveda shampure
Nordstrom
41/50

Aveda Shampure Shampoo

A family-friendly pick, this botanical blend cleans hair with a satisfying lather and smells fresh (not overly cloying). 

Aveda ($14)

50best 0039 bare minerals mineral foundation
Ulta
42/50

Bare Minerals Original Mineral Foundation

With just five mineral ingredients, this powder delivers an impressive amount of coverage. Plus, the hypoallergenic and non-comedogenic formula won’t irritate skin or break you out. 

Bare Minerals ($29)

50best 0034 clinique chubby stick blush
Sephora
43/50

Clinique Chubby Stick Cheek Colour Balm

Fact: Cream blush makes you look younger. Also, chubby sticks are the most fun to use. 

Clinique ($23)

mac lipstick
MAC Cosmetics
44/50

MAC Lipstick

At this point, the brand may as well be synonymous with lipstick. With literally hundreds of shades to choose from, we can always rely on the megabrand to keep our lips on point.

MAC Cosmetics ($17)

50best 0030 dove dry spray
Amazon
45/50

Dove Dry Spray Antiperspirant

Stains and odor are no match for this stuff. Seriously—it goes on clear, dries instantly and smells as fresh as the bar soap we just cleansed our bodies with.

Dove ($5)

50best 0040 aveeno body lotion
Amazon
46/50

Aveeno Daily Moisturizing Lotion for Dry Skin

Simply put: There’s nothing better to soothe our itchy legs in the winter and keep our skin from being sticky in the summer. 

Aveeno ($9)

olay regenerist
Ulta
47/50

Olay Regenerist Micro-Sculpting Cream

It’s the number one selling anti-aging moisturizer thanks to its highly effective ingredients and affordable cost. It’s also a great place to start if you’re overwhelmed by all the options.

Olay ($29)

50best 0038 beautyblender
Sephora
48/50

The Original BeautyBlender

Soak this hot pink sponge in water before every use and you’re guaranteed a smooth, airbrushed complexion every single time. (Seriously, our foundation has never looked better.)

BeautyBlender ($20)

50best 0005 sephora cream matte lip
Sephora
49/50

Sephora Collection Cream Lip Stain

Save yourself some money (and forgo the wait list). This liquid lipstick is just as pigmented and long-lasting as those Kardashian versions. 

Sephora Collection ($14)

50best 0028 dyson supersonic hair dryer
Dyson
50/50

Dyson The Supersonic Hair Dryer

Just when we didn’t think something as basic as a hair dryer could be exciting, Dyson proved us wrong. This futuristic-looking tool cuts dry time in half, hums quietly and is worth every penny.

Dyson ($400)

View Thumbnails
  • 50besthero
    Back to Article
  • CLINIQUE LOTION
  • 50best 0017 laura mercier tinted moisturizer
  • 50best 0021 L Oreal Le Lacque
  • 50best 0009 rimmel eye kohl liner
  • 50best 0013 nars orgasm blush
  • maybelline great lash
  • 50best 0027 essie gel couture
  • CT GLOW
  • 50best 0032 DE Glycolic Serum
  • 50best 0019 La Roche Posay SPF
  • 50best 0014 NARS lip gloss
  • 50best 0008 RMS living luminizer
  • 50best 0016 Living Proof PHD Dry Shampoo
  • ud smog
  • 50best 0029 dr JART sheet mask
  • 50best 0037 benefit boing concealer
  • 50best 0022 kiehl s midnight serum
  • 50best 0007 rosebud salve
  • 50best 0002 Tatcha Dewy Skin Mist
  • 50best 0035 clairol shimmer lights
  • 50best 0043 ABH brow whiz
  • 50best 0031 dove beauty bar
  • lamer lip balm
  • 50best 0012 neutrogena makeup wipes
  • 50best 0000 weleda skin food
  • 50best 0010 renee rouleau anti cyst treatment
  • 50best 0023 IT cosmetics tightline
  • 50best 0025 fresh cosmetics lip balm
  • 50best 0006 seche vite top coat
  • shea moisture milk
  • 50best 0042 arden 8 hour
  • st tropez
  • 50best 0024 glossier boy brow
  • 50best 0020 l oreal paris elnett hairspray
  • 50best 0015 mufe hd foundation
  • 50best 0003 stila eyeliner
  • bb shimmer brick
  • 50best 0036 cetaphil face wash
  • caudalie toner
  • FATBOY PUTTY
  • 50best 0041 aveda shampure
  • 50best 0039 bare minerals mineral foundation
  • 50best 0034 clinique chubby stick blush
  • mac lipstick
  • 50best 0030 dove dry spray
  • 50best 0040 aveeno body lotion
  • olay regenerist
  • 50best 0038 beautyblender
  • 50best 0005 sephora cream matte lip
  • 50best 0028 dyson supersonic hair dryer
  • SHARE573
  • PIN IT14K
  • EMAIL
  • EMAIL
SHARE
EMAIL TEXT
More

More Stories You’ll Love

More Stories From our Partners

Company

  • About
  • Careers
  • Contact
  • Advertise
  • Press
  • Instagram Portfolio
  • ONE37pm

Legal

  • Terms & Conditions
  • Privacy Policy
  • Editorial Policy
  • Contests
  • Do Not Sell My Information

Features

  • News
  • The Coterie
  • Quizzes
  • Featured Content
  • Gift Guides
  • Subscription Boxes
  • Self Care
  • Face Masks

Connect With Us

Subscribe Gallery Media Group
© 2010-2022 Wow Media Products, Inc doing business as PureWow. All rights reserved.
Manage Your Account

Enter your registered email below!

Email to a friend (or five).
Thanks!
Your email has been sent.