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Beauty Pie Just Relaunched Its TikTok-Famous Moisturizer with a New and Improved Formula (Psst: I'm Obsessed)

And I love it for my dry skin

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beauty pie super healthy skin moisturizer
PureWow/Beauty Pie

Nothing grabs my attention like an affordable beauty product that's formulated with the same premium ingredients as pricier options on the market. So when I heard that Beauty Pie was launching a newly updated version of its Super Healthy Skin moisturizer ($33), a TikTok favorite, with a slew of extra skin-loving vitamins, I was immediately intrigued.

While the original formula featured a Swiss-engineered combination of ingredients to provide anti-aging benefits, this new formula has the added benefits of vitamin C for radiance, niacinamide B3 for skin barrier restoration and grape stem cells that provide antioxidants, per the brand. In fact, Beauty Pie claims that products with the same formula are going for up to $150 from other brands, so the fact that this version costs less than $35 is major.

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Beauty Pie

I was given a sneak peek at the Super Healthy Skin 2.0 cream ahead of its recent launch, and I'm already hooked. The moisturizer has a medium weight to it that's ideal for layering over your go-to serums and under your SPF during the day (if you haven't found a go-to yet, it's worth checking out the brand's Traceless mineral sunscreen and primer, from $22, too), which is when I prefer to use it, while I swap to a thicker formula at night. (Note that I have year-round dry skin, so if your skin is more on the oily side, you might not want to use it with a ton of other products.) Since I've only used it for a couple of weeks so far, it's too soon to say if the Super Healthy Skin moisturizer has had any lasting effects on my own skin, but it does leave it feeling nourished—but not overly greasy—when I layer it on.

According to the brand, though, the potent, vitamin-packed formula can help reduce fine lines and wrinkles while improving skin elasticity with four weeks of consistent use, so I'm eager to continue using it in my usual skincare routine. And considering that you can get a 1.69-ounce jar of the stuff for less than the price of takeout, you might want to grab one to add to your own vanity, especially with the dry fall and winter air heading our way. Given how popular the OG moisturizer is, I have no doubt this new-and-improved version will be flying off the shelves.


natalie bio photo e1692204716113

Assistant Commerce Editor

  • Writes commerce stories and features that span multiple topics, including fashion, beauty, travel, home and sales/deals
  • Has contributed to reports on ethical fashion and continues to stay up-to-date on sustainablility developments
  • Completed a bachelor's degree in psychology at the University of Pittsburgh and a master's degree in fashion studies at Parsons The New School

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