Joanna Vargas Has a New Plant-Based Skincare Line—and PureWow Readers Get 20% Off

We love shopping. (No, seriously, we live for it.) That means you can trust us when it comes to brands we recommend, ones we think our readers love, and the products we editors add to our own cart. Joanna Vargas—the beloved eponymous skincare line of a celeb esthetician—is all three. So it’s no surprise our ears perked up when we heard the holy grail of skincare launched a new plant-based line called Eden.

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Joanna Vargas

Formulated with an anti-aging cocktail of ingredients (more on that below), Joanna Vargas’s Eden line of potent plant-based products work together to calm, moisturize, sooth and nourish, resulting in petal-soft, dewy skin. The Eden Rejuvenating Pro Serum and Eden Hydrating Pro Moisturizer are your skin’s secret cocktail for turning back the clock (sans injectables or sutures).

Did we mention the Eden Anti-Aging Mask is already a PureWow bestseller? And now for the best part: Enter code PUREWOW20 at checkout for 20 percent off all products (excluding bundles, gift cards and salon services, ends March 31). Read on to hear why each product should be added to your repertoire for the ultimate just-got-a-professional-facial feeling, but from the comfort of home.

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Joanna Vargas

1. Eden Rejuvenating Pro Serum

This glow-up-in-a-bottle is a potent plant-based serum containing antioxidant-packed ginkgo biloba extract (for brightening and anti-inflammation), Swiss apple stem cells (to encourage collagen production), hyaluronic acid (to increase cell hydration) and vitamin B3 (to even out pigmentation). Use it under the Eden Pro Hydrating Moisturizer in the A.M. or as your last product before bed at night.

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Joanna Vargas

2. Eden Hydrating Pro Moisturizer

In addition to the first-of-its-kind plant stem cell active ingredient, this moisturizer is packed with macadamia and Abyssinica seed oils for added hydration and plumping without ever leaving you greasy or shiny.

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Joanna Vargas

3. Eden Instant Lift Mask

Face lift in a jiffy? We’ll take 10. The Eden Instant Lift bamboo sheet mask diminishes the appearance of lines and wrinkles with super antioxidant COQ10 and age-defying apple fruit cells, while hyaluronic acid binds to the water in your skin, helping increase hydration.

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Roberta Fiorito

Senior Editor, Branded Content + Cohost, Royally Obsessed Podcast

In her 8 years at Gallery Media Group, Roberta has written about fashion, beauty, news, trends and the royal family. She is currently Senior Editor of Branded Content at...
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