Leave It to Sony Pictures’ ‘Spider-Man™: Brand New Day’ to Bring Back the Samsung Galaxy Flip Phone—And Make It Hotter Than Ever

MARVEL and all related character names: © & ™ 2026 MARVEL. Spider-Man: Brand New Day, the Movie ©2026 Columbia Pictures Industries, Inc. and Marvel Characters, Inc. All Rights Reserved.

Spider-Man may rely on his Spidey senses to empower his action in Sony Pictures’ Spider-Man: Brand New Day, but a quick peek at the trailer for the upcoming film—exclusively in theaters July 31—and it’s clear he’s also powered by something else: Cool new tech.

One glimpse of the film’s trailer and you can see that Spidey and his pals can’t seem to get by without a foldable device of some kind, ready to keep them confidently connected while apart. This is where Samsung Galaxy comes in. Their newest generation of foldable technology—flip phone included—delivers next-level innovation, so much so that even a superhero like Spider-Man relies on it to power his action-filled day.

Without it, how else could Spider-Man’s alter ego, Peter Parker, keep his finger on the pulse of what’s happening—or even just keep tabs on his no-longer-best friends? Enter tech that enables seamless multitasking and communication, but also a way to cure Peter Parker’s FOMO. (That opening trailer shot of him peeking in on videos of his friends via his Flip? Poor guy.)

It also powers best-in-class connectivity, critical for the Spidey Tracker, an interactive experience powered by Samsung Galaxy and developed in the film by Ned Leeds (the character played by Jacob Batalon) on a Samsung Galaxy device to track Spider-Man’s whereabouts.

Bottom line: The collaboration between Sony Pictures’ Spider-Man: Brand New Day and Samsung Galaxy reinforces something we inherently know: Foldable devices of this kind serve as a critical resource when it comes to staying connected to the friends, family and communities we love during the moments that define us. The good news: Spidey’s not the only one with access to this cutting-edge tech. In fact, there’s a foldable device that’s just right for everyone. More to come in the following weeks, but you can reserve yours now on samsung.com.

About Sony Pictures’ Spider-Man: Brand New Day

It's a BRAND NEW DAY for Peter Parker. Fighting crime full-time as Spider-Man in a world that doesn’t remember him—and the pressure of seeing his old friends move on without him—sparks a change in Peter he may not have the power to control. But that transformation might also be the only thing that can stop a shocking new threat to the city and those he loves - a powerful villain no one can even see. The world may have forgotten Peter Parker, but he hasn’t forgotten them.

Directed by Destin Daniel Cretton, the film is written by Chris McKenna & Erik Sommers. Based on the MARVEL Comic Book by Stan Lee and Steve Ditko, serving as producers are Kevin Feige, p.g.a., Amy Pascal, p.g.a., Avi Arad and Rachel O'Connor, p.g.a. Executive producers are Louis D'Esposito and David Cain. The film stars Tom Holland, Zendaya, Sadie Sink, Jacob Batalon, Jon Bernthal, Tramell Tillman, Michael Mando and Mark Ruffalo. Credits not final.