Prince William Says He’s Been Keeping a ‘Trade Secret’ He Can’t Share with the Public

How mysterious

Prince William Earthshot Prize Awards 23 CAT2
Chris Jackson/Getty Images

Prince William, 41, is teasing some top-secret info about his world-famous Earthshot Prize, and it certainly has us intrigued.

Yesterday, the Prince of Wales participated in a short question-and-answer session on the official Instagram page he shares with his wife, Kate Middleton, 41. In one video shared to their IG Story, the prince (looking quite dapper in a suit and tie) was asked where the next Earthshot Prize Awards will take place. The annual ceremony, which awards money to five recipients for their efforts to combat climate change, took place in Singapore this year.

In response, the royal dad of three kept details to a minimum, playing coy. But William did share that the location for next year’s Earthshot Prize has already been chosen. “Where will you go for Earthshot next year? I think that’s a trade secret,” the Prince of Wales said in the now-expired video.

He continued, “I’m not sure I’m allowed to tell you where I’m going next year…but we already know and we actually know two years in advance where we’re going. But I’m not sure I’m allowed to reveal.” Well now we definitely want to know.

Earlier this week, the prince made a special appearance at the 2023 Earthshot Prize Awards in Singapore, where he was joined by big Hollywood names like Hannah Waddingham, Sterling K. Brown, Cate Blanchett, Lana Condor, Robert Irwin, Donnie Yen and more. 

While walking the carpet, Prince William looked quite handsome in a classic re-wear of an Alexander McQueen green velvet blazer, a white button-down shirt, a black bowtie and matching pants.

Prince William with Celeb Guest Earthshot Prize CAT

After the awards show ended, William posed with this year’s winners and the photo was later shared on the Earthshot Prize IG account (as well as the Prince and Princess of Wales’s profile). The caption read, “The Earthshot Prize 2023 WINNERS!!! @accionandina, @s4s.technologies GRST, Boomitra, @wildaid, Marine Program.”

Now let’s just hope the prince doesn't plan on keeping this a secret for too long.

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Assistant Editor, News And Entertainment

Karelle McKay is the Assistant Editor of News and Entertainment at PureWow. Before she started writing about all things pop culture, she was a literal couch potato who loved...