She may only be 16, but Sunday Rose is proving she’s more than ready to step onto the world stage. In a new campaign video released by luxury watch brand Omega, Nicole Kidman and Keith Urban’s daughter appears alongside major names ranging from Ariana DeBose to Ashley Graham—but that’s not the cool part. Sunday Rose also steps into a role that her mom has held for two decades.
Nicole Kidman’s Daughter Makes Surprise Debut & It’s a Job Her Mom Has Held for 20 Years
Like her mother, Sunday Rose is a total pro
Published Jun 22, 2025
•3:02pm
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This past week, Omega revealed its “My Little Secret” fall campaign and included the introduction of a fresh-faced Sunday Rose, modeling the brand’s new 30mm Aqua Terra watch. (You can catch Kidman’s daugher in the video above at the 10-second mark.) It’s a meaningful moment for the mother-daughter pair given the fact that Kidman has served as brand ambassador for Omega since 2005.
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Of course, it’s not Sunday Rose’s first foray into modeling. She made headlines last year when she became the youngest-ever model to walk the runway for Miu Miu as they showcased their Spring 2025 collection. Her parents’ perspective? Kidman and Urban together had largely kept their eldest daughter out of the spotlight up to that point, but according to an interview with The Hollywood Reporter, Kidman said it reached a point where the choice was hers. “That’s all driven by [Sunday Rose]. Me going, ‘Oh no, I don’t think so.’ But Miuccia [Prada] just loved her and was like, ‘No, I want her.’”
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In the case of Omega, it’s especially unique in that it creates a generational connection between mother and daughter. Was the chance to follow in her Kidman’s footsteps part of the appeal for Sunday Rose as she considered the job? Perhaps.
Regardless of how the opportunity came to be, it’s a special professional overlap for the pair—and a major stepping stone for Kidman’s daughter as her career in the spotlight picks up steam.
