Netflix Is Venturing into the Print Industry & It’s Actually Pretty Genius

Netflix is expanding into the print industry, but it’s not your typical publication.

According to Bloomberg, the streaming service is developing a journal, which has the working title Wide. The inaugural issue will include a series of interviews, essays and articles about the people who work on Netflix’s expansive list of TV shows and movies, and it’s pretty dang clever.

The 100-plus-page issue will be published in June, just ahead of this year’s Emmy Awards. The goal is to promote the streaming service’s original shows and talent in an attempt to increase the number of awards it takes home.

“In preparation for a groundbreaking year in film and television, Netflix has gathered some of the most talented and sought after writers and photographers, thinkers and creatives, to make the inaugural issue of Wide, the Netflix print journal,” Netflix wrote in a statement.

Although the publication will be free, it won’t be available at your local newsstands. Netflix hasn’t announced whether the journal will be available to the public, but as a paying subscriber, there has to be some sort of option…right?

The news comes after Netflix released about 700 programs in the last year, covering everything from documentaries and animated series to stand-up specials. This year’s slate is expected to include 13 Reasons Why (season three), Jessica Jones (season three), Stranger Things (season three), Carmen Sandiego and Someone Great, among others.

While we don’t know if it will be an annual occurrence, we have to hand it to Netflix for continuing to think outside the box.