When it comes to managing a home, there’s nothing quite like the invisible battle against allergens like dust, pollen and pet dander. Thankfully, because we’re always looking for ways to make life a little more comfortable, there’s a new product we’re excited about: Clorox PURE Allergen Neutralizer line. Developed with allergists, these daily air and fabric & carpet sprays actually change the shape of allergen proteins (like those from pollen, pets and dust mite matter) so they can’t trigger a reaction in your body. They also add a nice fragrance, specifically formulated without 82 common fragrance allergens that may be found in scented products, so you can freshen your space. But don’t just take our word for it. We tapped four of our favorite creators to see how they’re using these products to reclaim their spaces.
These 4 Influencers Are Obsessed with This Household Allergen-Stopping Product
1. The Family Caretaker
For Bryan (@athomewithbryan), home comfort is a top priority because his husband and daughter suffer from allergies. With two “very hairy fur babies” running around, managing dander is a full-time job. Bryan uses the Clorox PURE Allergen Neutralizer Daily Air Spray in high-traffic areas—like the foyer and the playroom—to catch airborne allergens and he relies on the Clorox PURE Fabric & Carpet Spray for the couch, bedding, rugs and even curtains.
His Take: Bryan loves that the products are safe to use in “kid and pet areas” (when used as directed) and features an allergen-friendly fragrance* that doesn’t overwhelm the room. “I can rest easy knowing my home has a helping hand,” he says.
*Formulated without 82 common fragrance allergens that may be found in scented products
2. The Pet Parent
If you have a 15-year-old dog like Felix Alexander, you know that pet dander is an every day reality. Felix’s owner Madeleine Chalk (@mad.chalk) decided it was time for his “annual performance review,” and while Felix failed on the no furniture rule, Clorox PURE saved the day. Since Felix is a frequent couch-surfer, his owner uses the Fabric & Carpet Spray on his favorite soft surfaces—rugs, cushions and his dog bed. To combat the dander Felix leaves behind, she uses the Daily Air Spray every morning.
Her Take: She’s a huge fan of the science behind the product, noting that it was developed with allergists to stop allergens* before they become full-blown allergies. “You’re off the hook, Felix!” she says.
*Neutralizes non-living pollen, dust mite matter and pet dander spray contacts when used as directed.
3. The Modern Aesthetician
For Benton McClintock (@bentonmcclintock), allergens are more than a nuisance—they’re problematic, much like a bad ex. He’s all about maintaining a clean, vibrant home environment without letting sneezing fits get in the way of his vibe. He integrates Clorox PURE into his daily routine, moving from the kitchen to the living room, spraying curtains and pillows where allergens love to hide. He emphasizes the “Clean Breeze” scent, which keeps the house smelling fresh.
His Take: Bryan views the spray as an essential tool for home independence. “Don’t allow the allergens to force you out of your own home,” he quips. For him, it’s about reclaiming the comfort of his space.
4. The City Dweller
Ilana Wiles (@ilanawiles) is always on the go, but when she saw the news about a product that stops allergens before they even start*, she dropped everything to pick some up. As someone who personally suffers from allergies and shares her home with a dog, she needed a solution that fit her fast-paced lifestyle. After testing it out, Ilana is making Clorox PURE a permanent part of her daily routine. “It helps stop allergens before they become allergies,”* she notes, which is a game-changer. Ilana uses the Daily Air Spray throughout her apartment to neutralize airborne allergens*. She follows up with the Fabric & Carpet Spray on her soft surfaces—specifically her couch, rugs, and even the dog’s favorite spots.
Her take: A huge win for Ilana is that the formula is made with allergen-free fragrances** and is safe to use around kids and pets (when used as directed).
*Neutralizes non-living pollen, dust mite matter and pet dander spray contacts when used as directed.
**Formulated without 82 common fragrance allergens that may be found in scented products
Ready to try it for yourself? Whether you’re dealing with a shedding pup or seasonal pollen, the Clorox PURE Allergen Neutralizer Daily Air Spray and Fabric & Carpet Spray are available now online and in an air care aisle near you.
