Win a Pack of Limited-Edition Rainbow Oreos by Being an Ally During LGBTQ+ History Month

rainbow oreos cat

You went all out for Pride Month this year, trying your hand at a few rainbow recipes, shopping your fave queer-owned fashion brands and donating your heart out. But have you heard of LGBTQ+ History Month? It was founded in 1994 and is now celebrated annually in October. And starting today, Oreo is kicking it off with a new iteration of its famous cookies.

In partnership with Parents, Families and Friends of Lesbians and Gays (PFLAG), the biggest organization for LGBTQ+ people, their families and allies, Oreo is launching limited-edition Oreo Rainbow Cookies in tandem with a new film titled Proud Parent. Each package features seven different colors of crème filling, an homage to the pride flag. Here’s the catch: You won’t be able to find them at the grocery store.

Only 10,000 packs of rainbow Oreos will be available starting October 9. To score one, you’ll have to share a photo of what allyship means to you on Instagram or Twitter. Once you tag and follow @oreo and add the hashtags #ProudParent and #Giveaway to your post, you’ll be eligible to win a pack (as long as you’re one of the first 10K submissions).

If you’re interested in watching the film (it celebrates authenticity and the notion that loving homes create a loving world), you can watch it here or check it out on

taryn pire
Taryn Pire

Food Editor

Taryn Pire is PureWow’s food editor and has been writing about all things delicious since 2016. She’s developed recipes, reviewed restaurants and investigated food trends at...
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