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From Food to Photo Ops, Zapp’s Brought the Flavor to Gallery Club House

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McKenzie Cordell/Chad Salvador/ Shutterstock for Gallery Media Group

What does it mean to be the life of the party? For us, it’s less about dance skills and more about being bold, unique and unapologetically yourself—and we like partnering with folks who feel the same. Case in point: the biggest party (er, game) of the year took place down in New Orleans this past weekend and we were on hand to throw one of its most epic pre-games at our brand-new Gallery Club House pop-up.

We joined forces with Chanen Johnson at “For the W,” an evening celebrating the influential women behind every win. And since you are what you eat, we needed to ensure the bites at our bash were just as bold as its guests. So it was an easy choice to link up with Zapp’s, a totally unconventional snack brand born, bred and inspired by our host city. Let’s just say, from snack stations to photo ops, Zapp’s brought the flavor. Below, get an inside peek—and apologies in advance for the FOMO.

Chad Salvador/Shutterstock for GMG

The Party:

“For the W” was all about the women. Chanen Johnson—wife of New Orleans Saints Tight End Juwan Johnson, former elite gymnast and mom of two—was the gracious hostess of the Friday evening event, which took place at Merchant Hall, ideally situated between Caesars Superdome and the French Quarter. The space welcomed tons of VIPs, including the game-changing wives and girlfriends behind some of your favorite athletes (aka WAGs), the players themselves, and other industry pros, celebs and content creators we love. The powerhouse NOLA-based Young Pinstripe Brass Band dazzled with their traditional brass meets jazz tunes, while attendees mixed and mingled with cocktails in hand after walking down the pink red carpet. But it was the food and photo ops provided by Zapp’s that proved to be the life of the party.    

Chad Salvador/Shutterstock for GMG

The Flavor:

Known for their bold kettle-cooked chips (including the cult-favorite Voodoo​ Kettle Cooked Potato Chips) and sinfully seasoned pretzels, Zapp’s is daringly different—and the ideal partner to help showcase New Orleans’ rich food culture. Each innovative dish celebrated local and seasonal ingredients, while also creatively incorporating the unique flavors of Zapp’s. The results? Cajun Boudin Balls rolled in Zapp’s Voodoo Heat chips and blueberry bread pudding with white chocolate sauce and Zapp’s Cinnamon & Sugar Pretzel Stick Crunch, to name a few. (Insert drooling emoji here.)

Chad Salvador/Shutterstock for GMG

In addition to delicious bites, the Zapp’s snack station invited guests to taste and discover their favorite chip and pretzel flavors. Alongside vibrant, festive décor featuring on-theme beads and colorful feathers, attendees could take home bags of Zapp’s, plus branded totes and fun Mardi Gras masks. Talk about Southern hospitality.

Chad Salvador/Shutterstock for GMG

The Vibe:

Those masks and beads came in handy for all the cool photo ops, including Zapp’s epic “NOLA Tastemakers” throne and the live illustrator station, where guests picked their favorite Zapp’s background and flavor personality (think: “tangy and sweet” or “bold and lively”) before getting a totally custom, personalized illustration right before their eyes.

Below, some of our favorite snaps from the unforgettable night.

Chad Salvador/Shutterstock for GMG

Benji Gebauer, New Orleans Saints Tight End Juwan Johnson and former Bachelorette star and athlete Dale Moss kick it at the Zapp’s snack station and throne.

Chad Salvador/Shutterstock for GMG

Hostess Chanen Johnson and her husband Juwan Johnson pose at the entrance to Gallery Club House.

Chad Salvador/Shutterstock for GMG

Zapp’s snacks and Mardi Gras flair were on display.

Chad Salvador/Shutterstock for GMG

Sports Illustrated model Katie Austin and Bachelor star Kelsey Anderson cheer on the WAGs.

Chad Salvador/Shutterstock for GMG

The Zapp’s live illustrator station gave guests a personalized drawing to take home.

Chad Salvador/Shutterstock for GMG

The NOLA-based Young Pinstripe Brass Band entertained the crowd.

Chad Salvador/Shutterstock for GMG

The Zapp’s flavor roster.

Chad Salvador/Shutterstock for GMG

New Orleans Saints defensive end Isaiah Foskey and his fiancée Hannah Silverman took home their favorite Zapp’s chips and pretzels and got in the spirit with themed Mardi Gras beads.

Chad Salvador/Shutterstock for GMG

Gary Vaynerchuk and Kelly Mahoney and Janelle Wichmann from Ulta Beauty catch up at “For the W,” a party celebrating WAGs at Gallery Club House.


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