Clean Hair Care That Actually Works? Say Hello to Raw Sugar

Trying out new hair care products is basically our hobby. Someone on TikTok said that a product “transformed” their hair? Made it glossier than ever? Helped it grow five inches? Odds are, we’re buying. But at the end of the day, we try new things because we want to find products that actually work and won’t totally break the bank. Oh, and it’s a bonus if they have good-for-you, natural ingredients too—we’re picky about that sort of thing. So does a hair care line with these qualifications even exist?

Good news: You can stop searching. Raw Sugar has a whole slew of products that pamper your strands with clean ingredients, leaving them looking and feeling healthy. Read on to find out why we love it, plus get the lowdown on some of our must-have products.

You may have tried Raw Sugar’s body care line, and if you have, you know just how good their products are. Raw Sugar commits to using clean, natural ingredients, and from their shampoos to their leave-in conditioners, their hair products are no exception. Think: avocado, eucalyptus, rosemary, papaya, coconut…all those scents that smell even better than they sound. And as Raw Sugar proves, those ingredients have nourishing properties that translate into healthy, effective hair products.

Something else we love about Raw Sugar? They have a do-no-harm philosophy and never test on animals. They also are consistently mindful of harmful chemicals and are constantly seeking new ways to protect our planet by using less virgin plastic in the packaging. Speaking of packaging, Raw Sugar’s bottles and branding are too cute—let’s face it, it helps when your products look aesthetically pleasing in the bathroom. And (bonus!) Raw Sugar’s hair products are not only affordable, but also super accessible, on shelves at Walmart, Target and other retailers. Yep, those weekly Target runs just got *way* more exciting.

Ready to totally transform your hair with Raw Sugar? We rounded up our favorite products below—and put them in order of application—so we basically just crafted you a new, clean hair care routine. You’re welcome.