Prince William & Kate Middleton Channel ‘Matilda’ in New Instagram Post

This brand-new video of Prince William and Kate Middleton is giving us major Matilda vibes.

On Tuesday, the Duke and Duchess of Cambridge posted a candid video on their joint Instagram account, documenting their official visit to one of London’s most iconic bagel joints, Beigel Bake.

The clip shows Prince William and Middleton separating ingredients, kneading dough and doing their part in helping the staff make fresh bagels at the Brick Lane hot spot. The video is set to “Send Me on My Way” by Rusted Root, the same song played while Matilda teaches herself to make breakfast in the movie. While it may be a total coincidence, the choice feels fitting for the occasion.

We enjoyed the video for several reasons: Not only does it offer a behind-the-scenes glimpse of their official outing, but it also marks the couple’s first-ever Instagram reel. The feature allows users to create multi-clip videos and add graphics directly through the app. Although it debuted back in August, Prince William and Middleton had yet to experiment with the feature.

The caption read, “A visit to one of London’s most iconic bagel shops to see behind the scenes! @beigel_bake was forced to reduce their opening hours during the pandemic but is back to 24hrs and continuing to support their local community.”

The royal outing came shortly after the Duke and Duchess of Cambridge visited the London Bridge Jobcentre, where they learned about the challenges the facility has faced since the coronavirus pandemic began. On both occasions, Middleton wore the same outfit (the Cala Rose Red dress by Beulah London), which she previously donned during a Zoom call earlier this year.

Fingers crossed Prince William and Middleton recreate this bagel-making tradition with their three children, Prince George (7), Princess Charlotte (5) and Prince Louis (2).


Senior Editor

Greta Heggeness is a California-based editor at PureWow and has been writing about entertainment since 2015. She covers everything from awards shows to exclusive celebrity...