‘90s kids, rejoice! Your favorite lunchtime beverage has now entered the 21-and-up chat with the launch of (drumroll, please) SunnyD Vodka Seltzer. As the latest brand to jump on the nostalgia train, this new canned cocktail is a first for SunnyD, hoping to meet its OG fan base exactly where they are now—all grown up.
Featuring a 4.5% ABV and just 95 calories, SunnyD Vodka Seltzer combines vodka with real fruit juice and zero grams of sugar to create a surprisingly refreshing treat that isn’t overly sweet or alcoholic. It’s that tangy, orange SunnyD flavor you know and love with a bubbly, boozy twist (yum).
In a recent press release, Ilene Bergenfeld, the chief marketing officer of Harvest Hill Beverage Company, explains why the juice brand, originally founded in 1963, decided it was time to switch things up: “Consumers are passionate about this iconic brand, rooted in nostalgia but with a taste that resonates today. Many have told us that they enjoy SunnyD as a mixer and asked for this product. So, we looked at the hard seltzer category, and thought, good, but we can do better. And SunnyD Vodka Seltzer was born.”
