Is Hailey Bieber’s Erewhon Smoothie Worth $20? Let’s Find Out

The internet is filled with mixed reviews about Hailey Bieber’s $20 Strawberry Skin Glaze Smoothie from Erewhon. So, we decided to put the recipe to the ultimate test.

PureWow creator Juliette tried the smoothie during the latest episode of Celeb Bites, a YouTube show “where we test out our favorite celebrity recipes.”

In the video, Juliette explains that Bieber’s Strawberry Skin Glaze Smoothie comes with a hefty price tag: $20. “It’s been all over TikTok,” she says. “And we’re going to make it today to see if it’s worth the hype.”

The smoothie is a celebrity collaboration between Bieber and Erewhon. The Los Angeles-based store is described as “a luxury supermarket”, and it’s frequented by countless celebrities, including Miley Cyrus, Dakota Johnson, Kourtney Kardashian and—of course—Bieber.

Juliette explains that she had to omit three ingredients—hyaluronic acid, collagen and sea moss—simply because she couldn’t find them. “This should taste the same,” Juliette explains. “Those are just extra little things for vitamins and nutrients you can add, I don’t think it affects the taste.” Keep scrolling for a full list of ingredients.


  • 1 cup of fresh strawberries (for glaze)
  • 1 cup of frozen strawberries
  • 2 pitted dates
  • 1/4 avocado
  • ½ cup of almond milk
  • 1 tbsp of maple syrup
  • 1 can of coconut cream
  • Hyaluronic acid
  • Collagen
  • Sea moss

The question is: Is Hailey Bieber’s Strawberry Skin Glaze Smoothie worth $20? Watch the full episode above to find out.


Senior Editor

Greta Heggeness is a California-based editor at PureWow and has been writing about entertainment since 2015. She covers everything from awards shows to exclusive celebrity...