Chanel Just Unveiled New No.1 De Chanel Collection (& It's the Most Luxurious Clean Beauty Line Ever)

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We've been obsessed with Chanel No.5 for as long as we can remember, from admiring our mom's bottle (and sneaking the occasional spritz) to finally being able to purchase our very own. Considering our love for Chanel's beauty offerings, we were positively delighted to hear that the French designer brand just launched a new clean beauty line, No.1 De Chanel Collection.

Yes, you read that right. Chanel is checking clean beauty off its list with a brand new line featuring nine sustainable products spanning across skincare, makeup and fragrance. The line's unexpected, but so Chanel key ingredient is red camellias, a gorgeous, dreamy flower that symbolizes love and passion but most importantly contains protocatechuic acid, an antioxidant found to slow the onset of senescence (biological aging), reducing dryness and dullness.

chanel no 1 launch cat

As for packaging, 80 percent of the line is made from recycled glass, some lids are sourced from recycled materials and all the ink is organic, making the collection pass the sustainable beauty standards with flying colors. Oh, and if you're wondering if this impacts the luxurious feel that comes with literally any Chanel product—think again. Whether you scoop up the foundation, revitalize serum, eye cream or fragrance, you'll still feel like a million bucks.

So what are we buying? We would love to buy the whole collection—it is Chanel, after all—but we're most excited about trying the Chanel L'eau Rouge Revitalizing Fragrance, deemed to overtake No.5, and the Chanel Red Camelia Revitalizing Serum, designed to target signs of aging and give skin a beautiful, lavish glow. But we imagine you really can't go wrong with any of the nine products.

Just keep in mind that this is a big release, so if you see something, get it. Keep reading for everything we know about each product.

chanel no 1 launch fragrance

1. N°1 De Chanel L’eau Rouge

If there was ever a fragrance that's on the same level as the legendary Chanel No.5, it's this one. It's infused with red camellia extract and camellia water that's supposed to hydrate skin, making it more radiant. And as for the scent, think of the perfect blend of citrusy, flowery and musk notes.

chanel no 1 launch foundation

2. N°1 De Chanel Revitalizing Foundation

This foundation checks all the boxes. It's buildable, has a beautiful, luminous finish, gives skin a youthful glow and comes in 20 shades, so you're bound to find the right one for you. But besides making your complexion picture-perfect, the formula contains red camellia oil and moisturizing ingredients that protect skin from environmental aggressors while making it smoother and softer.

chanel no 1 launch cream

3. N°1 De Chanel Revitalizing Eye Cream

Imagine getting ready for bed and swiping on this revitalizing eye cream. It not only makes for a luxurious bedtime routine, but the gel-cream product itself was designed to moisturize the eye area, making it brighter and making you look more refreshed when you wake up.

chanel no 1 launch serum

4. N°1 De Chanel Revitalizing Serum

If you're anything like us, you're always in the market for a new serum, and this is one we couldn't pass up. The key ingredient is the red camellia flower, of course, which is supposed to target signs of aging and leave skin feeling and looking fresh. (BTW, we totally see it becoming our new go-to.)

chanel no 1 launch pink cream

5. N°1 De Chanel Revitalizing Cream

Into face creams? Go for this product. It has a velvety texture that was designed to smooth the appearance of wrinkles, leaving your skin youthful and glowy.

chanel no 1 launch foam cleanser

6. N°1 De Chanel Powder-to-foam Cleanser

If you're looking for a facial cleansing experience, this is the product to buy. The formula dispenses in a powder form which then transforms into foam with a few drops of water. When used regularly, it's supposed to deeply nourish and cleanse the skin, leaving it soft and luminous.

chanel no 1 launch serum mist

7. N°1 De Chanel Revitalizing Serum-in-mist

A serum in a mist form? Don't mind if we do. Chanel says this product can be used before and after applying makeup to refresh the overall look while leaving skin hydrated.

chanel no 1 launch lotion

8. N°1 De Chanel Revitalizing Lotion

Leave it Chanel to make a lightweight lotion that not only improves the look of skin but also energizes it.

chanel no 1 launch lip cheeck balm

9. N°1 De Chanel Lip And Cheek Balm

We're suckers for multi-use products, so this lip and cheek balm infused with red camellia oil is right up our alley. It comes in six traditional colors and has a butter-soft formula that's supposed to melt into the skin, adding just the right amount of natural color.

Destinee Scott

Associate Sales and Deals Editor

Destinee Scott is PureWow’s Associate Sales and Deals Editor. She’s been chasing sales and deals for a decade and knows a good one when she sees one for fashion, home, beauty...