Lululemon is the delightful athleisure brand you live in—or aspire to live in. A bit of background: lululemon athletica (they prefer the lowercase spelling) is a Canadian athletic apparel retailer founded in 1998. The company is known for its high-quality yoga and sports wear for both men and women—plus, the company's butt-flattering leggings basically inspired most everyone to start wearing leggings as pants. And it's not an exaggeration to say that the whole product range—leggings, jackets, sports bras, tops and accessories—made "athleisure" into the wear-it-24-7 prestige outfit choice it is today.
PureWow readers love the shaping Wunder Under ($98) and lightweight Align leggings ($98) as well as the belt bags (from $38). Oh, and PureWow editors snatch up all the ABC Pants ($128) and other men's items for bullseye gifting. While the average price range for lululemon products is pretty high compared to other athleisure brands, anyone who's felt these soft fabrics and peeped the figure-sculpting designs will feel it's a well-earned investment in well-being. But, what to do when your favorite size or pieces are sold out? Shop the brands like lululemon we've curated here, selected for their similarities in quality, style, comfort and flattering fit.