ComScore

Crazy Beauty Trend: Peel-Off Eye Shadow Is Something You Have to See to Believe

Color-correcting concealer, a five-minute nose job, contouring of any kind: There are some beauty trends that you have to witness first. Add to the list: peel-off eye shadow by ColorOn Professional.

Some call it “peel-on” or “press-and-peel” eye shadow, but either way, just like it sounds, the product is a small eyelid-shaped felt sticker with designs (oh yes, there are designs) that you press onto your eye, then lift up to reveal a fully done eye-shadow application. 

And with names like “Leopard Lounge” (actual cheetah print), “Dixie Dust” (brown and camo green) and “Very Sexy” (the word VERY on one eyelid and SEXY across the other), there’s no limit to the makeup looks one can achieve. Ya know, if you’re into that sort of thing.

Don’t believe us? Watch the video above as we try it out on our very own editors, and judge all you like.



RF1

Director, Branded Content + Cohost, Royally Obsessed Podcast

As Director of Branded Content at Gallery Media Group, Roberta helps oversee the ideation and execution of sponsored content and experiential campaigns across PureWow and ONE37pm, including PureWow’s 24 in ’24. She began her career in editorial nine years ago, and has written and edited countless articles on news, trends, fashion, beauty and the royal family. She’s also cohost of the Royally Obsessed podcast, named one of the best royals podcasts by The New York Times and Town & Country. She cowrote the book Royal Trivia: Your Guide to the Modern British Royal Family.