Whether it’s a flare-up from an old injury or the result of a tech-heavy lifestyle (that makes most of us, right?), we have some tried-and-true solutions for dealing with persistent pain in your neck and shoulders. These five topical treatments use cooling and warming ingredients to temporarily block pain signals from traveling to your brain (thereby creating a welcome diversion). Combined with a few minutes of massage during application, you’ll feel the tension start to melt away.