Prince William & Kate Middleton Just Made Another Big Social Media Change

Prince William and Kate Middleton just made a personal tweak to their social media profiles, and we (almost) missed it.

Earlier this week, the royal couple casually changed their display names on Instagram and Twitter. While the pages were originally titled “Kensington Palace,” they now feature their official names: “The Duke and Duchess of Cambridge.”

So, what does the change mean? We’re not entirely sure, but the personal touch is a pretty big deal. The royal family is known for only addressing the public in a formal manner, and while their titles aren’t necessarily informal, they’re definitely not the norm either.

For example, Prince Charles and his wife, Camilla Parker Bowles, have official Twitter and Instagram pages, but their display name is still “Clarence House” on both accounts. Same goes for Queen Elizabeth, who typically operates under the @RoyalFamily social media handle.

There’s a good chance the change is simply to make things easier on us commoners. If some people aren’t familiar with Prince William and Middleton’s affiliation to Kensington Palace, this would be a simple way to inform followers it’s their official account.

Either that, or the duke and duchess are hinting at something bigger. Maybe they’re preparing to flood their social media accounts with photos of their three children, Prince George (6), Princess Charlotte (5) and Prince Louis (2)?

If that’s the case, you won’t hear us complaining.


Senior Editor

Greta Heggeness is a California-based editor at PureWow and has been writing about entertainment since 2015. She covers everything from awards shows to exclusive celebrity...