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We Used the TikTok Famous Pink Stuff to Clean 3 Products and It Did Not Disappoint

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The Pink Stuff review: A jar of The Pink Stuff
  • Value: 20/20
  • Functionality: 18/20
  • Ease of Use: 19/20
  • Aesthetics: 20/20
  • Stain Removal: 19/20

TOTAL: 96/100

  • Pros: Natural ingredients, smells pleasant, easily removes stains
  • Cons: Not edible. Kidding! (Sort of)

We're going to be honest here; we’ve really taken a shine to cleaning these days. After seeing all the hype surrounding The Pink Stuff on TikTok, a cotton candy-colored putty that removes stubborn stains and grime like magic, we knew we had to give it a try.

On the latest episode of Take My Money, PureWow creator Pascale tested the viral product on three different surfaces, including a burnt pan, old running sneakers and a greasy stove.

The Pink Stuff is “a tough cleaning paste that is gentle on surfaces but tough on stains.” Plus, there are no harsh chemicals in the formula, which consists of all-natural ingredients, like baking soda, sodium silicate, quartz and soap. But don’t be fooled by the chemical-free façade because it works extremely well. (Exhibit A: Pascale’s review.)

PureWow’s Audience Development Strategist, Ali Brown, agreed with Pascale’s product rating, saying, “One of my initial thoughts was that it smelled much more pleasant than other cleaners. And it immediately got a mark out of my pan that I had been trying to get rid of for weeks.”

While it won't transform your cleaning experience into a trip to Disney World, Brown found that cleaning with The Pink Stuff made the chore as easy and as close to fun as housework is ever going to get.

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As an Assistant Commerce Editor for PureWow, Anna Smutny covers a range of beats, from fashion and beauty verticals to home decor (and everything else in between). Coming from a background based in wedding and beauty content, she's worked with designers and beauty gurus alike, developing a trained eye for spotting industry trends a mile away. So whether you're looking for a dress to wear to your friend's wedding, are in need of some skincare recs or are simply searching for the perfect gift for your BFF, she's going to have an answer for that.


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Commerce Editor

Anna Smutny covered a range of beats, from fashion and beauty verticals to home decor (and everything else in between) for PureWow from 2021-2022. With a background in wedding and...