Here’s Why You Keep Seeing This New Tequila All Over Instagram

UNIV HERO option 4
Patron/McKenzie Cordell for PureWow

There are few things that will stop our endless scroll through social media (a jump scare, cute animals and a catchy song among them…). But when a product is recommended by both influencers and celebrities alike, our thumbs immediately freeze over the screen. One such product? Patrón Tequila's latest launch: El Cielo. From The Bachelor’s Matt James to Fragrance Society founder Tiff Benson, it seems everyone in our newsfeeds is trying out the new silver tequila. So, naturally, we had to investigate.

But What Is Patrón El Cielo?

Back up. The undisputed kings of tequila debuted Patrón El Cielo this year, and it’s the smoothest tequila ever. No, seriously: It’s been distilled four times—a rare feat in the tequila world, where agave is usually distilled only up to three times—to harness the plant’s natural sweetness, with no artificial ingredients or added sugar. It’s so smooth, in fact, that Patrón recommends serving it “on ice with a slice” to enjoy its naturally sweet and fruit aroma. Or you can enjoy it in what influencers are calling “the drink of summer”: The El Cielo Spritz.

How Do I Make a Patrón El Cielo Spritz at Home?

Here’s what you need to get the party started:

  • 1 oz Patrón El Cielo
  • 2 oz chilled rosé wine
  • 3 oz chilled ginger ale
  • An orange wedge for garnish

Add the ice, Patrón El Cielo, rosé wine and ginger ale to a glass. Stir, and garnish with an orange wedge. So do like Matt James, Tiff Benson or Drew Jessup, and shop the bottle below, then try out the recipe for yourself.

Prod Tile 2

Patrón El Cielo

Mix It Up Like an Influencer:

Matt James, @mattjames919

Tiff Benson, @tiffbenson

Drew Jessup, @drewjessup

The perfect way to enjoy Patrón is responsibly. ©2023. Patrón, its trade dress and the bee logo are trademarks. handcrafted in Mexico. Imported by the Patrón Spirits Company, Coral Gables, FL. Tequila – 40% alc. by vol.

purewow author

Our editorial team works with a variety of writers and experts across all fields to produce thoroughly researched stories that resonate with you. Our mission is to be that...