11 Gorgeous Amazon Brand Pieces You'll Want to Add to Your Cart, Stat

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It's no secret that you can find just about anything on Amazon these days. And as nearly any influencer will tell you, that also includes a treasure trove of stylish clothing pieces—in fact, probably way more than you'd expect. While many will come in the form of brands you already know and love (Tory Burch, Kate Spade, Agolde and Michael Kors are all on the platform, for instance) many others are born from the mega retailer's own exclusive and affordable collections, each of which has its own unique style. From the sartorial-focused The Drop collection, which features staples as well as limited-time marvels from up-and-coming names in the world of fashion, to the company's activewear line, Core 10, we're giving you a rundown of our favorite Amazon brand fashion lines—and the best pieces to shop from them.

Amazon Brand Lines You Need to Know

  • Amazon Essentials: This is your one-stop-shop for basics of all kinds—think tees, tanks, leggings, sweatshirts and more. Items from Amazon Essentials usually come in solid colors and make for great layering pieces.

  • Daily Ritual: If ever you’ve been influenced to buy cute athleisurewear from Amazon, chances are, it was from Daily Ritual. Where Amazon Essentials showcase the company's basics, Daily Ritual focuses on lightweight loungewear and staple pieces with a modern twist.

  • The Drop: The Drop is a hub for influencer-designed collections which is nothing if not on-trend. While each release varies in style a bit, depending on the personality behind them, it's a safe bet that it will always have some good going-out clothes and cute coats.

  • Goodthreads: This brand, which started out with only men’s clothing, has grown to expand into women's. It's more detailed than the Essentials line, with fun prints and added details (think the occasional frilly sleeve), but less hip than, say, The Drop.

  • Core 10: As Amazon’s main activewear brand. Core 10 includes sports bras, workout leggings, yoga-ready sweatshirts and other comfy items you'll want to have on hand to get your sweat on. If you ask us, some of these items are even dead-ringers for some far pricier alternatives.
amazon brand daily ritual

1. Daily Ritual Teddy Coat

Best Coat

Why We Love it:

  • Tons of colors
  • Machine-washable

We love a jacket that can be thrown over any outfit to make it look like a million bucks, and this teddy coat certainly fits the bill. It's perfectly oversized for an easy, cool-girl look, and made of 100 cozy polyester (which by the way, is entirely machine washable). It comes in 11 ultra-chic colors and has a double button closure to boot.

amazon brand amazon essentials

2. Amazon Essentials Fisherman Cable Sweater

Best Sweater

Why We Love It:

  • Timeless style
  • All Cotton

This fisherman cable sweater gives off major Grace Kelly vibes, and honestly, what more could you ask for in a sweater? It’s made of 100 percent cotton, so it's sure to be breathable and easy to wash, and you'll have your pick of colors, since there are more than 20 options here.

amazon brand amazon essentials 2

3. Amazon Essentials Twist-sleeve Crew

Best Top

Why We Love It:

  • Extremely versatile
  • Trend-forward sleeves

Versatility is one of the cornerstones of a great wardrobe piece, as it enables you to take things from day to night or casual to dressy in a snap. This twist-sleeve top ends itself well to many different scenarios. On the surface, it's just a regular old classic fit tee, making it perfectly appropriate for binge-watching your shows in bed, but the puffed-out sleeves gives it that little extra sumthin' sumthin' to level it up a notch.

amazon fashion sherpa

4. The Drop Reversible Sherpa Jacket

Best Sherpa

Why We Love It:

  • Reversible
  • Oversized fit

If you’re going for trendy, look no further than this soft, loose-fitting sherpa jacket. In addition to its looser, of-the-moment fit, its lined with a hip sherpa on one side that will keep you nice and toasty and a soft suede on the other that will feel fantastic against your skin. The best part? It's reversible, so you don’t have to decide between them.

amazon brand goodthreads

5. Goodthreads Brushed Flannel Shirt

Best Button-Up

Why We Love It:

  • Slim cut
  • Unique color combos

Not all flannel shirts are created equal. The trick is to find one that gives off warm and cozy feels without making you look like an actual lumberjack. We love this one because of its slim, feminine fit and unique color combinations. Besides that, it’s made of 100 percent soft cotton to keep you comfortable while still looking cute.

amazon fashion core10

6. Core 10 Cropped Hoodie

Best Sweatshirt

Why We Love It:

  • Ultra-soft composition
  • Raw, open hem

While many products on the market claim to be “cloud soft," reviewers say this one actually lives up to its hype. With its raw edges, it will be easy to pull on and off over your head, and it hits right at the natural waistline of a pair of high-waisted pants, so you won’t have to show skin if you don’t want to. We also stan a wardrobe staple that can go from yoga to brunch and back to the couch with ease.

amazon fashion bag

7. The Drop Janelle Bag

Best Purse

Why We Love It:

  • Animal-friendly
  • Trendy baguette shape

Baguette bags are all the rage, and this lightweight version makes it easy to see why: It's downright chic! Available in three neutral hues (black, light brown and a cool icy gray) it will seamlessly pair with any outfit, and it's made with polyurethane, making it far more animal-friendly than the real deal (not to mention more affordable).

amazon fashion jumpsuit

8. Daily Ritual Relaxed Jumpsuit

Best Jumpsuit

Why We Love It:

  • Doubles as loungewear
  • Comfortable elastic waist

What’s not to like about a jumpsuit? This knit, tie-waist design is reportedly soft enough to double as loungewear, but looks a heck of a lot more put together. It's got plenty of stretch for ease of wear, and if you find yourself never wanting to take it off, you can come back for one of the other 10 colors options.

amazon brand chelsea boot

9. The Drop Saviah Boots

Best Shoes

Why We Love Them:

The Chelsea boot style has had one hell of a revival over the past couple of years, but this military boot style, said to be desired by Queen Victoria as a solution for tangled laces while horseback riding, has actually been around for decades. These ones will be your new go-tos, whether you wear them with dresses, denim or trousers. Made of faux leather, they've got an elastic panel on the side to make them easier to get on and off, a padded footbed for comfort and a sturdy, rubber sole that can withstand winter's remnants.

amazon brand the drop

10. The Drop Heather Faux Moto Jacket

Best Jacket

Why We Love It:

  • Machine-friendly
  • Nice feel

When you want to look edgy, this faux leather moto jacket is just the piece you'll want to throw on. Made of polyester, it flows with the body nicely without being too tight or too loose. The best part (besides the fact that you'll get it for less than $100) is that you can pop it into the washing machine instead of taking it to the cleaner's after a few wears.

amazon brand leather pants

11. The Drop Faux Leather Pull-on Joggers

Best Bottoms

Why We Love Them:

  • Fashionable and functional
  • Elastic waistband

These leather-like bottoms marry style with comfort, giving you the best of both worlds (unless you’re Ross Gellar). The relaxed fit and edgy look is totally on-trend, checking off your box “going out-pant" box with verve, yet there's still an easy, elastic waistband to play with on days you're feeling confined.

purewow author

Freelance Writer

Paige Doepke Liwanag lives in Chicago and has been working as a freelance writer since 2016 and writing fashion, beauty and home commerce content for PureWow since 2021. She's a...