Skincare doesn’t have to be complicated—or confusing. Most dermatologists we’ve talked to over the years agree that there are just three essential steps to building a solid routine for healthier skin: cleanse, moisturize and protect. (Any additional treatment—like a retinol or exfoliant—can be added in as needed if you have specific concerns like acne or fine lines.)

When it comes to step two of that routine, there’s a cult-favorite moisturizer that we just can’t quit: Olay Regenerist. Found in the iconic red jar, this cream has been a top seller for well over a decade (with thousands of reviews and accolades) because it works.It contains a cocktail of proven ingredients like niacinamide, amino-peptides, hyaluronic acid and antioxidants and softens your skin while visibly plumping fine lines while you sleep. The rich texture has been likened to a buttercream frosting, but if you want something lighter, it also comes in an airier “whipped” version, as well as fragrance-free and retinoid-infused formulas.

The reasonable price point makes it a great starting point, and luckily from now until November 3, the moisturizer is 25 percent off and you can get it an extra $4 off using code “HYDRATE” when you checkout on Take a peek at all the Olay Regenerist moisturizers below to find the right formula for you.

Best for Combination Skin: Micro-Sculpting Cream

Buy It ($33; $21)

Best for Extra Dry Skin: Ultra Rich Moisturizer

Buy It ($39; $25)

Best for Oily Skin: Whip

Buy It ($39; $25)

Best for Fine Lines: Retinol24 Night Face Moisturizer

Buy It ($39; $25)