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11 Coco Chanel Quotes to Guide You Through Life in Style

From humble beginnings (she grew up in a convent orphanage), Coco Chanel went on to become one of the most influential designers of all time. The French style icon redefined women’s fashion by offering a casual yet chic alternative to the restrictive attire of the early 20th century. Among her many achievements (we could wax lyrical about Chanel No. 5 all day), Coco is as famous for her sharp wit as she is for her timeless silhouettes. Here’s hoping that some of her sassiness will rub off on all of us.

10 Real, Funny and Empowering Quotes for Loving Your Body


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“The best things in life are free. The second best are very, very expensive.” – Coco Chanel

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“Fashion is not something that exists in dresses only. Fashion is in the sky, in the street. Fashion has to do with ideas, the way we live, what is happening.” – Coco Chanel

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“In order to be irreplaceable one must always be different.” – Coco Chanel

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“The most courageous act is still to think for yourself. Aloud.” – Coco Chanel

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“There is no time for cut-and-dried monotony. There is time for work. And time for love. That leaves no other time.” – Coco Chanel

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“Adornment, what a science! Beauty, what a weapon! Modesty, what elegance!” – Coco Chanel

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“Don’t spend time beating on a wall, hoping to transform it into a door.” – Coco Chanel

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“You live but once; you might as well be amusing.” – Coco Chanel

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“Elegance is when the inside is as beautiful as the outside.” – Coco Chanel

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“Fashion fades. Only style remains the same.” – Coco Chanel

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“A girl should be two things: who and what she wants.” – Coco Chanel



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Executive Editor

Alexia Dellner is an executive editor at PureWow who has over ten years of experience covering a broad range of topics including health, wellness, travel, family, culture and...