Amazon’s Dash Button Could Change the Way We Shop
Is this gadget good or evil?
When we first heard about the little button that you push for an instant delivery of laundry detergent/face lotion/coffee pods, we thought it must be an April Fool’s joke.
But no, Amazon Dash is for real.
The gadget, which is about the size of a flash drive, is currently being tested by the retail behemoth--and right now, Prime members can get it by invitation only.
It works like this: Say you’re standing in your kitchen one crazy morning when, suddenly, you notice you’re almost out of K-Cups. Somewhere near your Keurig, you’ve stuck a Dash button that you’ve programmed to place your order with a single press. You tap it and--bam--the delivery is at your door before you actually run out of caffeine.
Will this clever instant-gratification invention turn us into crazed click-happy consumers? Maybe. But at least our coffee mugs will always be full.