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Ballpark: How many apps do you have on your phone?

We?re guessing too many. And a new human-powered service knows that.

Magic is a game-changer, especially for delivery-loving New Yorkers.

There?s no app to download. You text a number what you need and consider it done. No request is too big, too small, too expensive, too outlandish. It could be anything from ?I want a bagel? to ?I want bagels for my entire office? to ?I want bagels for my 30 friends who?d like to eat them in a private plane flying to Miami for the day.?

Literally, ask Magic to do or bring you anything (legal).

Here?s how it works: Text your request to 408-217-1721. The first time you use Magic, it?ll ask you for your address and credit card info (stored securely using an encrypted link, like any app would). The 24-hour dispatcher will give you a quote for your request. You accept it, and they take care of the rest.

After that, any request is as easy as a text. No app loading time, no dropdowns to select, no restrictions.

We?re still trying to see if we can afford to have a tiger attend our next birthday party.

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