ComScore

Food

Monica Rustgi

The Creative Who’s Shaking Things Up

It’s no secret that legacy brands face challenges staying relevant in a rapidly changing world. So how do you reimagine a brand like Budweiser, The King of Beers? You start by shaking things up. The newly appointed Vice President of Marketing, Monica Rustgi has done just that and, over the last year, she has helped set a new standard for digital marketing for the beer category. In this year alone, her work has won four Sports Clios and five Cannes Lions.

“If people put you down it’s because you’re actually brave enough to do something that they wish they could do.”
—Monica Rustgi

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