Twenty20

What the Heck Is the Kirakira+ App and Why Is Everyone Using It?

We’re not ashamed to admit it: We’re suckers for sparkles. (Give us a strand of fairy lights and we’ll break into a happy dance.) Which is why we’re so gobsmacked by Kirakira+, the magical app that has taken over the fashion world and, in turn, our Insta feed. 

The concept is simple: You pick one of seven filters (or in this case, “sparkle modes”), save to your camera roll and upload to Insta to the delight of your followers. The app enhances reflective surfaces and lighting elements, bathing your video in real-time sparkle emojis.

We’re guessing this very pretty distraction will become a jillion times more popular this holiday season when there’s so much twinkling going on. (Christmas trees! Confetti! Sequined dresses!)So hop on the trend now, before it becomes the next flower crown.  

Peep the app in action below, and get moving on your own masterpiece.