Prince Harry Is Taking Over National Geographic’s Instagram Account & No, This Is Not a Drill

Just because Prince Harry is sixth in line to the British throne doesn’t mean he’s too cool for social media.

Today, the Duke of Sussex, 35, is taking over National Geographic’s official Instagram account (@NatGeo). Basically, the prince will act as a guest editor and share pictures in honor of his all-new social media campaign, “Looking Up.”

According to a statement released by Buckingham Palace, the program is designed to raise “awareness of the vital role trees play in the earth’s eco-system by sharing your own photos of trees from around the world.”

During his takeover, Prince Harry will share images of indigenous trees and encourage others to follow suit. While we originally thought the pics would be taken by National Geographic photographers, the duke switched things up for his first post and shared a personal photo that he took in Malawi during his ten-day royal tour of Africa.

The first pic in the slideshow features Prince Harry’s snap, followed by a photo of the duke lying on the ground to get the stunning shot.

He captioned the post, “Hi everyone! I’m so happy to have the opportunity to continue working with @NatGeo and to guest-curate this Instagram account; it’s one of my personal favorites. Today I’m in Liwonde National Park, Malawi an important stop on our official tour of southern Africa, planting trees for the Queens Commonwealth Canopy.”

Prince Harry also shared the same slideshow on his joint account with Meghan Markle, where he further explained his social media campaign, writing, “‘Looking Up’ is a new social media initiative to raise awareness of the vital role trees play in the earth’s eco-system, and an opportunity for all of us to take a moment, to appreciate the beauty of our surroundings and to share your own view, by looking up!”

If you need us, we’ll be refreshing the @NatGeo Instagram page all day.

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