Amazon Just Introduced a Personal Shopping Service for $4.99 (!)

If you’re anything like us, you don’t know how you’d get through a day without Amazon Prime or Alexa. Well, get ready Amazon lovers, because today, the retail behemoth introduced its newest innovation, and it’s about to make curating the closet of your dreams a whole lot easier.

Introducing Personal Shopper by Prime Wardrobe, a new styling service for Prime members that provides inspo and purchase recommendations based on your style and fit preferences. Cool, right?

So, how do you stop spending hours skimming through a billion websites looking for the perfect summer wedding guest dress? Visit the Amazon app and search for “Personal Shopper” or “Personal Shopper by Prime Wardrobe” to create your style profile. Take a short survey about your style and size preferences and in a few days, you’ll receive a list of specifically curated items. Order what you like and give feedback about what you don’t. Just like Prime Wardrobe, you can choose eight items to try on at home gratis. Returns are free (just be sure to send them in within seven days) and you only pay for what you keep.

Now, let’s talk cost. In addition to your monthly Prime membership, Personal Shopper by Prime Wardrobe is a cool $4.99. As someone who recently received a $600 styling quote, this seems like a steal.

Currently, Personal Shopper is only available for women, but a men’s selection is right around the corner.

Happy (personal) shopping, people. 

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