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Maybe the best thing about Amazon Prime Day is that it lets us dip our toe into that trend or treatment we saw on our socials…but for way less than retail. So we’re sort of an insider’s insider! Check out the fashion, beauty, tech and random whatnots that have created major fans, including us. (But act fast, these deals are available only to Amazon Prime members, for two days only—maybe less, if they sell out.)

RELATED: All the Greatest Amazon Prime Fashion Deals to Snap Up ASAP



The secret is a shirred butt seam that rounds your assets and launched 251,000 likes on TikTok.

$21; $20 at Amazon

Available in sizes S to 4XL



Two words of fashion inspo for you: Amanda Gorman.

$150; $120 at Amazon


3. REVLON One-Step Hair Dryer & Styler, Black

This is going to dry your hair in half the time, and eliminate the need for post blow-dry styling. You’re welcome.

$60; $45 at Amazon


4. Crest 3D White Whitestrips with Light

You just apply strips for your teeth and flash some blue light up in there and you’re smiling wide enough for YouTube.

$60; $40 at Amazon


5. Certified Refurbished Ring Video Doorbell Pro

You know you want to leave cookies to capture your own “happy delivery driver dance.” Then again maybe it will be you dancing for joy since you basically got your pre-owned security system for 36 percent off.

$140; $90 at Amazon


8. Adidas Women's Cloudfoam Pure 2.0 Running Shoe6

What do nurses and Khloe Kardashian have in common? They wear these comfy, cute kicks.

$70; $43 at Amazon


7. Calvin Klein Perfectly Fit Lightly Lined Memory Touch T-Shirt Bra

With 3,632 five-star reviews which is unbelievably impressive considering the gripes women usually have when it comes to bras. This is the not-too-padded, just-supportive enough undergarment that dreams are made of.

$46; $25 at Amazon

Available in sizes 30B to 44DD


8. Hilor Women's One Piece Swimwear

And speaking of hard-to-please items, this swimsuit has 6,776 five-star reviews for the way it shapes figures without being too pully, pinchy or just otherwise unflattering.

$36; $26 at Amazon

Available in sizes 4-6 to 16


9. BalanceFrom Wide Grip 3-Piece Kettlebell Exercise Fitness Weight Set

A question for the gods of virality: Do you promise our abs will be as cut as those of this Instagram star if we use our kettlebells regularly?

$88; $70 at Amazon


10. Bed Head A-Wave-We-Go Adjustable Hair Waver for Multiple Waves

Everybody wants beachy waves and TikTok loves that this handy tool gets you that Malibu look faster and with way less fuss than a single-barrel curling iron.

$40; $20 at Amazon



This crazily well-priced and way warm jacket has been nicknamed “the Amazon coat” and been rolled out in new colors. And it’s as appealing now as it was in winters past. Buy it now for half-off and be ready for the coming cold snap.

$170; $89 at Amazon

Available in sizes XXS to 5XL

RELATED: These Sites are Offering Insane Deals to Compete with Amazon Prime Day

12. The Plantifique Foot Peel Mask

With over 50 million views on TikTok and nearly 5,000 five star reviews on Amazon, the Plantifique mask has the masses unable to look away. Promising to get rid of dead skin, callouses and odor, leaving your feet feeling just-got-a-pedicure soft and super moisturized, applying the peel is pretty straightforward.

$40; $30 AT AMAZON

13. CRZ Yoga Women’s Naked Feeling High-Waist Yoga Pants

For a barely-there feel—as in, you might forget you’re wearing anything at all—these leggings are the way to go. Plus, just like the similar Lululemon Align Pant, the Amazon style comes in a veritable rainbow of muted shades.

$26; $21 at Amazon

14. GE Profile Opal Countertop Ice Maker

The GE Opal Ice Maker is a ‎17.5-by-13.43-by-16.5-inch cube that generates up to 24 pounds of nugget ice per day, and takes just 20 minutes to produce soft, satisfying chunks of the cold stuff. What’s nugget ice, you ask? It’s what TikTok-ers consider the superior ice, and you’ve probably experienced it if you’ve even eaten at a Chick-Fil-A or Sonic. Instead of hard ice cubes, nugget ice is made from compressed flakes of ice, so it’s smaller and much softer—some would say chewable (although our dentist would probably frown upon that). The machine normally costs $549, but for Amazon Prime Day only, it’s down $100 to $449. Better snatch one up before the rest of TikTok does—that “good” ice is waiting.

$549; $449 at Amazon

15. NOONI Marshmallow Whip Maker

When we first saw this cute little canister making the rounds on our TikTok feed, we were pretty skeptical. (What is this silly thing and why can't these people just use their hands and water like the rest of us?)

However, after watching the fourth or fifth video of someone gleefully whipping their boring 'ol cleanser into a fluffy cream that rivals the dense foam caps you typically only see on your favorite holiday drinks, you start to wonder if you need a Nooni Marshmallow Whip Maker in your life. #Tiktokmademebuyit is a real condition, y'all.

$7; $6 at Amazon


Lay back and relax onto this “bed of needles” (really, a cotton mat and pillow with small plastic points) to massage pressure points and release endorphins. You can also roll the mat to make a lumbar support, a reflexology foot massage or a specialized trigger-point tool for any body part.

$25; $20 at Amazon

17. BUTABY Rectangle Sunglasses for Women Retro Driving Glasses

These viral, retro-inspired sunglasses are just what you need to embark on your summer road trip in style.

$21; $15 at Amazon

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