The Best New Clothing, Accessory and Beauty Stores in the Hamptons This Summer

Things might feel a little different on the East End this summer, but two Hamptons highlights have definitely not been canceled: great beach weather and a slew of must-visit shops. So, when you’re not soaking up the rays at Main Beach or Coopers Beach, make some time to check out the newest boutiques in the area. From Southampton to Montauk, here are the seven freshest arrivals on the shopping scene (all of which are following social distancing protocols, of course).

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Alison Lou

1. Alison Lou

Stop by East Hampton and treat yourself to a pair of Alison Lou’s signature Jelly Hoops (whose fans include Selena Gomez, Alicia Keys, Lady Gaga, Tracee Ellis Ross and the rest of Hollywood) or splurge on one of the designer’s fine pieces (like this juicy but still wearable ruby cocktail ring). Regardless, this Hamptons gem—which measures just 300-square-feet—is worth a visit to check out the cheeky decor and bursts of color. While only two people will be allowed in the store at a time, Alison Lou is also offering curbside pickup this summer.

38 Newtown Lane, East Hampton;

Suzie Kondi/Instagram

2. Suzie Kondi

For easy, breezy separates and dresses that can take you from running errands to a few hours on the beach followed by an al fresco dinner, Suzie Kondi’s got you covered. And the brand’s airy Amagansett store is chock full of terry cloth tracksuits, linen blouses and gauze jumpsuits that are just as easy to wear as they sound—but far chicer than the ones already hanging in your closet. Plus, a few of the styles are even available for kids.

137 Main Street, Amagansett;


3. Altuzarra

Who needs Madison Avenue (or Soho, for that matter) when East Hampton has such a stacked lineup of designer boutiques? Especially when it’s been smartly curated with a fresh selection of beach-ready wares, courtesy of Altuzarra. Plus, you just might run into the designer, Joseph Altuzarra, who has a home nearby in Water Mill. “The Hamptons is a place I particularly cherish, because it is, in a lot of ways, where I feel the most at home,” he explains. “I have fallen in love with the Hamptons vibrant community, and its incredible farm stands, bookstores, restaurants, and I am so excited to be opening a store in a place that is so important to me.”

52 Main St, East Hampton;


4. Bonpoint

The East End isn’t exactly known for having an ample array of children’s boutiques, so the arrival of the reliably adorable Bonpoint in Southampton has been properly lauded. Though, it’s worth noting, the French clothing boutique is just a three-month pop-up, according to WWD, but it will be stocked with chic garb for baby, girls and boys. There will also be skincare and fragrance to peruse. So, if you had to cancel this year’s family trip to Paris, at least you can shop like you’re there.

20/22 Main Street, Southampton;


5. Unsubscribed

Hamptons-goers are the first to experience a new shop from the parent company behind American Eagle. The focus of Unsubscribed is slow fashion that’s both fashion-forward and earthy-friendly. Expect plenty of beachwear made by artisans or whipped up with sustainability at the forefront, including sneakers from Veja (shout out to the Meghan Markle stans), upcycled button-downs from A. Shirt. Story, Boyish’s adorable denim and Idego Africa’s handcrafted accessories that are created by artisans in Ghana and Rwanda. This summer, capacity at the shop will be limited and there will be a welcome station with face masks and hand sanitizer, in addition to hand sanitizer available throughout.

73 Main St., East Hampton;

A Wild Dove/Instagram

6. A Wild Dove

The newest must-visit wellness and beauty shop in Montauk is tucked away within Solé East. There, A Wild Dove Founder and Creative Director, Lynn Levoy has stocked her traveling pop-up with summer updates. Like products from celeb-fave facialist Joanna Vargas, suncare from Soleil Toujours, the must-have multitasking balm from Olio E Osso, a gentle body scrub from C & The Moon, in addition to goodies from Leahlani Skincare and Rodial Beauty. It’s also where you’ll find designer-adorned hand sanitizer from Sarah Coleman, glasses from Linda Farrow x The Attico and hats from Janessa Leone. Yeah, this isn’t your average hotel boutique; meaning you might even want to make a detour and actually plan a visit, so you don’t miss out.

90 Second House Road, Montauk;

Todd Snyder

7. Todd Snyder

Revamp his wardrobe with a quick stop at Todd Snyder’s East Hampton pop-up shop. From pinstripe blazers to not-so-basic denim—and short sleeve button-downs he’ll absolutely live in—there’s plenty to choose from at this menswear destination. That includes accessories from a few of Snyder’s favorite brands: Moscot, Miansai, and Rivieras. Masks are required to shop at Todd Snyder, which will be operating with a limited capacity, and all changing rooms will be sanitized after each use.

50 Main Street, East Hampton;

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Dena Silver

Fashion Editor

From 2019-2021 Dena Silver held the role of Fashion Editor covering product recommendations, trends, and what you should be shopping this season.
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