fashion

12 Barbie-Inspired Outfit Ideas for a Fabulously Fun Halloween Costume

Come on Barbie, let's go shopping

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Greta Gerwig’s Barbie movie has been one of the biggest cultural phenomena of 2023, with rave reviews, loads of records broken and a collection of Mattel-related movies about to follow suit. Even before the film arrived in theaters this past July (and before we started thinking about Barbie Halloween costume ideas), folks were showing their love for the fantastic plastic doll by piling on the pink. True Barbiecore at its finest. And honestly, we’re definitely here for dressing up for any and all occasions lately.

Now, with spooky season right around the corner, you may be planning your perfect Halloween costume. So, we present 12 gorgeous Barbie movie outfit ideas—and looks inspired by the actors on the film’s red carpet—that you’re never too old to play with.

Margot Robbie’s ‘Barbie’ Outfits Are Inspired by Iconic Dolls—Here’s Every Look


Warner Bros. Pictures

1. Picnic Barbie

It’s a herculean task to pick the most iconic outfit Margot Robbie wears as Barbie, but we think this sweet combo might just come out on top. Feel free to swap her signature pumps for a comfier white sneaker, and add a pink cardigan (or classic denim jacket) if the weather turns chilly. Just don’t forget the daisy necklace and matching earrings.

Shop Picnic Barbie Looks

Tuckernuck Tweed Mini Dress

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Rellery White Daisy Necklace

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English Factory Gingham Dress

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Amazon Daisy Necklace

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Warner Bros. Pictures

2. Cowgirl Barbie

Hi Howdy, Barbie! Don’t stress over finding an exact match for Robbie’s denim ensemble. As long as you’ve got a cowboy hat, matching bandana and can-do attitude, you’re sure to embody the Cowgirl Barbie spirit.

Shop Cowgirl Barbie Looks

Boohoo Tailored Vest

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Boohoo Wide-Leg Pants

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UO Janae Straw Cowboy Hat

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Outerknown S.E.A. Suit

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Wyeth Cash Cowboy Hat

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Warner Bros. Pictures

3. Comfy Barbie

We’re not exactly eager to copy Kate McKinnon’s Barbie hairdo this Halloween, but we wouldn’t mind borrowing those comfortable Birkenstock sandals from her wardrobe. Pair a roomy tent dress with supportive, podiatrist-approved sandals to celebrate Barbie in the most comfortable way possible.

Shop Comfy Barbie Looks

Birkenstock Arizona Soft Slide Sandals

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Glamorous Puff Sleeve Midi Dress

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Birkenstock Arizona Big Buckle Sandals

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BELONGSCI Puff-Sleeve Dress

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MEGA/GC Images

4. Sporty Barbie

OK, so maybe you should skip the roller blades and knee pads if you’re headed to the movie theater. But spandex shorts and a colorful bodysuit make for a pretty comfy costume in our opinion. (P.S. Toss an on-theme pink sweatshirt over the top if you get cold.)

Shop Sporty Barbie Looks

Etsy Retro ‘90s Malibu Swimsuit Bodysuit

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Amazon Essentials Bike Shorts

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lululemon Align Bike Shorts

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Warner Bros. Pictures

5. Disco Barbie

Be sure to heat up that curling iron to get Barbie’s va-va-voom disco ’do, then slip into a sparkly one-piece and some platforms to get your boogie on. Have some fun breaking from the pink masses with silver, gold or white and a subtle pink lip, or go for broke in a hot pink sequin stunner—the world is your glitter-covered oyster.

Shop Disco Barbie Looks

Lulus Strapless Jumpsuit

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Nina Stacie Platform Heels

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Nasty Gal Sequin Jumpsuit

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Steve Madden Lessa Platform Heels

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Don Arnold/WireImage

6. Day-to-Night Barbie

President Barbie is a busy woman, so she knows the power of a chic dress that can work for any occasion. And while this may not be a character costume, you can still follow Issa Rae’s lead and slip into a comfy-yet-sexy fitted maxi that only requires a change of accessories to take you from relaxing at the movie theater to laughing over drinks at the bar.

Shop Day-to-Night Barbie Looks

Mango Flared-Sleeve Satin Dress

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& Other Stories Midi Tank Dress

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Daska Wrap Shirt Dress

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Axelle/Bauer-Griffin/FilmMagic

7. Maximalist Barbie

There’s really no need to ration your pink-hued clothing when wandering into Barbieland. So go forth and layer your favorite blazer over a maxi dress or pair pastel jeans with a matching button-up and knit pullover, and, of course, be sure to cap it all off with shoes and a bag to fit the theme.

Shop Maximalist Barbie Looks

Farm Rio Shoulder Pads Dress

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Vero Moda Blazer

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Jacquemus Pink Le Papier 'Le Bambino' Bag

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Rothy’s The Point Flats

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Matt Winkelmeyer/WireImage

8. Polka Dot Barbie

She wore an itsy-bisty, teeny-weeny, pink polka dot mini dress—and it was incredibly chic. The sweet pattern combined with a sexy silhouette form the ultimate frock. Be sure to add in some extra hints of color to really make your look pop like Robbie’s.

Shop Polka Dot Barbie Looks

French Connection Elao Mini Dress

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ABAFIP Polka Dot Dress

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Draper James Bonnie Midi Dress

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Han Myung-Gu/WireImage)

9. Elle Woods Barbie

Elle Woods and Barbie have both taught us skirt suits and blazers needn’t always come in conservative neutrals. Embrace your inner office Barbie with a tailored set featuring traditional silhouettes in bright, playful shades of pink.

Shop Elle Woods Barbie Looks

Extro & Vert Cropped Jacket

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Extro & Vert Mini Skirt

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Pretty Little Thing Blazer Dress

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Karwai Tang/WireImage

10. Cozy Barbie

Let’s be honest, movie theaters are a welcome relief from summer’s heat...for about 15 minutes. Then, they’re freezing. Go the cozy route for your next showing (or for a pink Halloween) with some faux fur and long sleeves.

Shop Cozy Barbie Looks

Taytum Cardigan with Faux Fur Collar

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Lovers and Friends Mandy Sweater

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The Frolic Faux-Fur Trim Cardigan

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River Island Faux-Fur Jacket

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Warner Bros. Pictures

11. OG Barbie

Even if pink isn’t really your thing, you can still get in on the Barbielicious fun. Honor one of Barbie’s earliest fashion moments with a black-and-white mini, sleek cat-eye sunglasses and a high ponytail that’s curled to perfection.

Shop OG Barbie Looks

Unique Vintage Black & White One Piece

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SOJOS Cat Eye Sunglasses

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ATM Sleeveless Variegated Striped Maxi Dress

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Eloquii Stripe Sweater Dress

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Olympic Cat Eye Sunglasses

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Reformation Robbie Linen Two Piece

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Gabe Ginsberg/Getty Images

12. Ken

Sometimes the best way to honor an influential woman is by honoring her best accessory. Hey, if it’s good Kenough for Ryan Gosling, then it’s good enough for us.

Shop Ken Looks

Barbie Logo T-Shirt

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”I Am Kenough” Hoodie

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River Island Bomber Jacket

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Hollister Barbie Graphic Tee

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We The Free Echo Bomber Jacket

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Hollister Oversized Graphic Tee

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All the Clues in ‘Barbie’ That There’s Going to Be a ‘Barbie 2’


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Abby Hepworth

Editor

Abby Hepworth is an RRCA-certified running coach who has worked in fashion for over 10 years. Want to know what shoes are in this season? She's got you. Need recommendations on...
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Joel Calfee

Associate Editor, News and Entertainment

Joel is the Associate Editor for News & Entertainment and has been reporting on all things pop culture for over 5 years. Before working at PureWow, he served as a Features...
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