Chuck Taylors Are Now Actually Comfortable
The iconic sneaker gets its first redesign in 98 years
When it comes to iconic shoes, Converse?s beloved Chuck Taylor All Stars pretty much take the cake. First introduced in 1917, Chucks have been the sneaker of choice for legends like Wilt Chamberlain, Andy Warhol and Rihanna, as well as regular folks, who contribute to the sale of 100 million pairs every year. They?re effortlessly cool and have remained largely unchanged--until now.
Enter the Chuck II, the style?s first redesign in 98 years. Yep, these babies have been exactly the same for almost a century.
While they?re pretty identical to the orginals aesthetically, they?re noticeably more comfortable, thanks to Lunarlon cushioning technology developed by Nike, Converse?s parent company.
They?re also more substantial than their predecessors in terms of cost: Chuck IIs cost $75 to the originals' $55. But early reviews are heralding the $20 increase as well worth it.
They say you shouldn?t mess with a good thing, but if it means gaining comfort without losing coolness, we?re all for it.