Kids and water bottles go together like bounce houses and stomach viruses: You can’t find one without the other. Sadly, the U.S. recycling rate for plastic water bottles is a depressing 23 percent, leaving 38 million bottles languishing in landfills—not, as we’d love to believe, living their best new life as a pair of cute sneaks. Bottled water also costs about 222 times more than tap water. Think about all the therapy you could treat yourself to with all that extra cash.
In the good-news category, Brita now makes a Longlast filter that lasts up to six months, eliminating the need for up to 900 sixteen-ounce water bottles during that time. More therapy, less eternal wasteland. It’s a win-win.
So why do so many of us still find ourselves pulling from the “emergency” case of bottled water in the basement (the one we are supposed to save in case a hurricane hits) or buying a bottle on the go when carting the kids around? It’s like social smoking: still a bad move, even if it’s only on weekends, vacay or girl’s night. With that in mind, I’m pledging to get down to Bottled Water Zero this year. You too? Try my strategies for the times you’re most likely to default to disposable.