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Welcome to House of Wow

It’s everything you love about PureWow, now IRL. House of Wow is setting up shop in Tribeca with new events and curated experiences happening year-round. Check us out on Instagram, RSVP to events below, and invite your friends (we have a feeling they’ll want in).

Come Join Us!

Love Stories 2.0 copy

March 21, 2023


PureWow invites you to celebrate National Single Parents Day with Stir and TikTok’s favorite single mom, Kat Stickler. Come and enjoy an intimate conversation, as well as fun activations like ear seeding and bracelet welding.

trading card night

December 10, 2022


We’re teaming up with the folks at ONE37pm (and their hit show, Card Talk), VeeFriends, Bleeker Trading, Cards and Coffee and ISA Grading to host an afternoon devoted to all things trading cards. We’ll have experts on hand to help you trade, buy and grade your collection.

house of wow primp and polish

December 8, 2022


You and your friends are invited to an evening of holiday party glam. Join us for a fun-filled night featuring free hair styling sessions, ear seeding, cocktails and 20 percent off hair styling tools by BaBylissPRO.

house of wow wellness days

December 6, 2022


The holidays can be hectic. Take a moment for yourself to reset. Enjoy sampling luxurious CBD products from OTO, complimentary ear seeding from WTHN and a meditative sound bath experience with healer, Luna Maye (a must try!). We promise you’ll leave feeling more Zen (and with a few holiday gifts in tow).

giving tuesday

November 29, 2022


Come one, come all to the House of Wow winter fair. Bring your kids to play games (and win prizes!), hit the photo booth and dance to a DJ spinning all the TikTok faves. All proceeds will be donated to St. Jude Children’s Research Hospital®.

Interior Designer Panel

November 17, 2022


Want to get your home ready for the holidays? Hear from a panel of interior designers, then head to our UrbanStems flower pop-up to create a take-home arrangement, or to the wrapping paper atelier to pick papers from our Rifle Paper Co. collection.

gifts glitz and glam

November 10, 2022


Delight in all the trappings of a fun-filled holiday season, from gifts that wow to makeup for any celebration. Visit our Holiday Glam Studio and don’t leave without a photo.

Treat Yourself

November 2, 2022


Bring your friends and enjoy cocktail and dessert pairings, a custom design ice cream bar, manicures using designs created by celebrity nail artist Mei Kawajiri, and more.

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