The thought of organic bedding--drab, beige, holier-than-thou--usually puts us to sleep. Then we took a spin through H.D. Buttercup?s newish In Bed store in Hayes Valley. The eco-chic experts there explained just how much better all-natural bedding can be (no icky chemical off-gassing) and showed us how to assemble a gorgeous bed, from mattress to throw pillows:
The Underpinnings In Bed doesn?t mess around with its super-comfy organic mattresses from OMI (starting at $2,795), made with wool, cotton and natural rubber. Breathable pillows are filled with firm wool or softer buckwheat (starting at $75).
The Essentials The current fashion fad may be mix-and-match, but clashing bold prints are too intense for the bedroom. Instead, blend textures: Coyuchi?s organic-cotton Pointelle sheets ($256 to $302) work well with a blousy, feminine quilt from Soup ($450) and a more masculine herringbone duvet ($118 to $324), also from Coyuchi.
The Toppings Contrast muted shades of blue and gray with a plum pillow such as the one shown above from Libeco-Lagae, which is crafted from Belgian linen ($98). Add one throw pillow with a geometric print--we love this one by John Robshaw ($118). Toss Sefte?s plum, 100 percent baby alpaca Kuna blanket ($550) across the bottom for extra style.
All bedding is available at In Bed at 597 Hayes St.; 415-321-2474 or hdbuttercup.com/in-bed-with-hd-buttercup