Roof to Vase
Locally sourced flowers that come by way of bike
Little jonquil, is that you? Get excited, folks: It’s the first day of spring! But more than just soon-to-be-budding bushes in Central Park, there’s another major piece of news in the flower world.
And that’s the arrival of Petal by Pedal.
The new florist that delivers locally sourced blooms around NYC by bicycle brings the locavore movement to your foyer. The flowers it uses are grown as close by as the rooftops of Brooklyn Grange to as far away as the farms of Long Island.
Also, it’ll have a slick online-ordering system to boot (which should be launching any day now). Simply choose from a few seasonal styles and sizes, ranging from $65 to $140. Pay right on the site and you’ll be emailed a real-life photo of your arrangement as it’s sent out.
If you’re like us and love the thought of having fresh flowers at all times, buy in bulk. Petal by Pedal will offer package incentives, so the more arrangements you buy up front (say a weekly delivery of 52 for the year), the bigger a discount you receive. You'll also be able to save important date reminders (ahem, your best friends’ birthdays) and use your pre-purchased credits as gifts for someone else later in the year.
Come on, jonquils. You’re getting shown up.