As avid fans of jelly shoes growing up, we've missed having flattering footwear that won't get destroyed in the rain. So when weather-friendly shoe brand Melissa popped up in Soho, we began obsessively checking the forecast to determine how soon we could sport its amazing waterproof heels.
The Greene Street space--Melissa's first in New York--more closely resembles a gallery than a store, with glitter paintings by Eli Sudbrack (co-creator of Lady Gaga's workshop in Barneys) and trippy video installations by the art collective Assume Vivid Astro Focus. However, the glamorous plastic and rubber shoes--propped up on pedestals against crisp white walls--remain the center of attention.
In anticipation of upcoming April showers, upgrade your ballet flats with one of Melissa's ultra-modern designer collaborations, like Gareth Pugh's zigzag-patterned peep toes ($123) or Jason Wu's demure slip-ons ($135), which are accented with grosgrain bows.
The high-heeled pairs are so stylish, nobody would believe they're meant for the rain: This Patchuli wedge sandal ($140) works for both puddle-jumping and parties, and these sexy Lady Dragon sling-backs ($190) from Vivienne Westwood are great for dashing through city streets, wet or dry.
Give those clunky galoshes the boot.
Melissa, 102 Greene St. (between Prince and Spring sts.); 212-775-1950 or melissa.com.br