We'd live in our flannel pj's and yoga pants if we could, but alas, it's tough to don lounge wear in public without looking like we're decades late to a slumber party.
That's about to change with Piamita, a new collection of languid silk pants, flattering crepe de chine maxi dresses and luxe cotton capes--all inspired by pajamas.
Piamita, which translates to "little pajamas" in Spanish, is the brainchild of W magazine editor Karla Martinez and fashion stylist Cecilia de Sola, who noticed a gap in the marketplace for clothing that was comfortable enough to sleep in yet polished enough for daytime.
The brand pays homage to the old-world glamour of the designers' South American grandmothers, and the days when ladies wore lipstick while lounging about. While we won't take the pajama-dressing trend too literally by wearing matching tops and bottoms, we love how the pieces look separately. The silk georgette blouse ($250) makes for a refined top over trousers, and the straight-leg charmeuse pants ($240) become a relaxed weekend number when paired with a sweater and ballet flats.
Piamita will be available at Intermix, Barneys and Shopbop.com next month.
Mark your calendars for a pajama party.