Sometimes you follow people on Instagram because you?re obliged to. (We get it, Peggy: You make wreaths.)

Other times, you?re in it for the inspiration.

Donald Robertson (a.k.a. @DonaldDrawbertson) is an example of the latter--and just might become your new social-media obsession. His work is super colorful, usually kooky and often focused around the fashion industry. (See: Vogue as Muppets.)

From nine to five, the New York father is a creative director at Estée Lauder. But in his downtime (er, not so downtime), he sketches, doodles, paints and creates. And then posts it.

Soon, you may see his work in person on a handbag from his limited-edition handbag collection for Kara Ross, or you can buy his prints on the app Trendabl.

But for now, your Insta feed is officially enlightened.

From Around The Web