Scan this QR Code to follow PureWow on Snapchat!

We try to keep a green lifestyle, but thinking about recycling is frankly a snooze. But Alternative Apparel's fall line of eco-fashion has just arrived, and recycling is the interesting key to these comfy, flattering pieces.

This Atlanta-based clothes company opened its first store on Abbot Kinney earlier this year. Since then, we've seen its stretchy long pant ($38) on post-yoga coffee runs all over town.

Little did we know that the key to the trousers' comfort is the "eco-heather" fabric, which blends organic cotton, recycled polyester and rayon. Staffers at the store--itself a charming example of repurposed Craftsman residential architecture--explained how each batch of fabric is unique, since it's made from recycled elements.

The Maniac eco-fleece sweatshirt ($44) in gray has us happily flashing back to Flashdance outfits gone by, while the Highland tee ($54) has today's newsy long dolman sleeve in poly-cotton. And fall's Juno T-shirt ($58) will do double duty for us--its slim fit makes it blazer-worthy, while the extra-long sleeve's thumbhole makes it suitable for chilly morning hikes.

Alternative Apparel, 1337 Abbot Kinney Ave., Venice; 310-482-3316 or

From Around The Web