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Tory Burch knows a thing or two about enduring style. (Her signature mix of bold and bohemian has been a fashion favorite from the beginning.)

So it only makes sense that her latest venture involves something you wear every day.

Introducing Tory Burch Watches.

Inspired by vintage jewelry, the collection is made up of seven groups, each named after a member of Tory’s family. The range of styles is infused with the designer’s signature elements, from decorative fretwork and unique geometric details to Saffiano leather straps and the iconic double-T logo. Any watch could be paired as easily with a dress as it could with denim--and that versatility will last for years to come.

Looks aside, these aren’t your average timekeepers. Tory sought out Swiss artisans to craft these watches with the utmost precision and quality. Just another reason these beauties will stick around for generations.

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