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7 Pink Makeup Looks to Try This Summer

If we had to pick a single shade that’s having a moment in makeup right now, it would be pink. The skin-brightening hue is also incredibly versatile. Try a subtle touch of rose on your cheeks and lips—or rock it as a statement color on your lids. Come on, we’ll show you the way.

6 Ways to Wear Eyeliner in 2021 (and 1 Look That’s Best Left in the Past)


1. Petal Pink Blush

Dip your toe (or more literally, your makeup brush) into the shade by applying a soft veil of a petal pink blush to your cheeks. Finish the look with a lipstick in a similar shade.

2. Neon Pink Eyes

Or you could go neutral everywhere else and let your eyes do the talking with a bold swipe of neon pink shadow across your lids. (Tip: This would be a good time to try the Chapstick hack from TikTok.)

3. Soft Pink Shadow

Rethink a classic smokey eye by swapping your usual brown and taupe shades for a wash of berry-toned shadows instead. Just make sure to add a swipe (or two) of mascara to frame your eyes.

4. Shiny Pink Lips

This brings back memories of slathering on Juicy Tube lip gloss in-between classes (and we’re not mad about it). Pro tip: Opt for a cool-toned pink (like a soft mauve or fuchsia) to make your teeth appear whiter.

5. Pink Smokey Eye

Remember what we said about trying a pink smokey eye? If you weren’t convinced yet, may this sultry version by French makeup artist Violette change your mind.

6. Pink And Red Combo

After a year of lockdown, things have finally started to open back up again. And what better way to celebrate seeing your friends than with a bit of glam (and a glass of rose perhaps)?

7. Dewy Rose

If your face looks a little sallow or dull after a sleepless night, a hint of pink on your cheeks and lips will brighten things up quickly. Just make sure to stick to creamy formulas over powders; the subtle sheen adds a welcome glow.



Jenny Jin Headshot Vertical 2023
Jenny Jin

Beauty Director

Jenny Jin is PureWow’s Beauty Director and is currently based in Los Angeles. Since beginning her journalism career at Real Simple magazine, she has become a human encyclopedia of...
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