Luxe skincare brand Murad has a cult following, and for good reason: The products are solid. We’ll admit it. But what a lot of folks who are willing to shell out $82 for an anti-aging moisturizer don’t realize is that those expensive formulas—they’re not the only ones that can deliver serious results. In fact, there’s one product out there whose effects are completely comparable to the Murad blends, labels aside. But here’s the thing: It’s less than half of the price. Yep, Olay Regenerist Retinol 24 Night Moisturizer ($29) is the Murad beauty dupe your wallet’s been waiting for.
Let’s take a look at the facts: Murad’s Retinol Youth Renewal Night Cream is ideal for thirstier skin types who are looking for a potent, yet gentle formula. The rich, lightly scented cream hydrates with shea butter, squalane, and a pack of fatty alcohols. It also features three types of retinol: A fast-acting retinoid, a time-released retinol and a retinol booster helps fight lines and deep wrinkles. In clinical studies, 83% of users noticed firmer, more supple skin in four weeks. Oh, and it’s got a healthy dose of niacinamide to protect the skin barrier, too. Sounds pretty good, huh?
Now, for Olay Regenerist Retinol 24: It’s also a night cream and ideal for those with dry skin, and it’s formulated with Vitamin B3 (aka niacinamide) and a proprietary retinoid complex. This moisturizer helps keep your skin seriously hydrated and delivers visible improvement in the appearance of fine lines, but users also noticed a difference in smoother, brighter skin in just 24 hours when they used Olay Regenerist Retinol 24 (hence the name). Finally, it’s fragrance free, and right now, it costs just $29.
So let’s recap: Both formulas offer intense moisturizing capabilities, both use niacinamide and both serve to improve the look of wrinkles with a retinol technology. However, one is less than half the price.