This summer was all about brightly colored lips (hello, fuchsia), but this fall we’re going back to basics and welcoming the classic matte red. Its velvety finish and long-lasting wear is everything our plaid-loving hearts desire. And don’t be fooled into thinking a matte red lip is to be saved for nighttime adventures—we’re fans of rocking this look just about anywhere. Here’s why: Much like wearing your go-to LBD or favorite hip-hugging jeans, red lips give a woman confidence and power when walking into a room. You’ll just have to try it to see what we mean.
Try the trend: Exfoliate your lips using a gentle scrub and follow up with a hydrating balm, which will help the lipstick go on more smoothly. Tip: If you don’t have lipstick primer, you can use foundation instead. Swipe one layer across your lips and seal it with a lip liner that closely matches your lipstick color.