FRILL OF THE CHASE
New underwear subscription services
Maybe it’s laziness. Maybe it’s deep-seated shame about fondling frilly underthings in public. But these days we’re all about having our delicates delivered to us.
Luckily, two new companies are making the search for mail-order underwear super easy (and, dare we say, fun).
IntiMINT The newest member of the MINT family is devoted to all things lace, underwire and otherwise unmentionable. Curated by model/actress (and Dancing with the Stars winner) Brooke Burke-Charvet, the site brings members a new collection of personalized lingerie each month, which they can shop (or not) as they see fit. Among the current lineup is a super-cute color-blocked bralette ($40), a wear-everywhere lace thong (two for $20) and a luxurious satin slip ($60).
Panty by Post Despite our visceral hatred of the word panty, we have to admit that this new company has a pretty smart model: Order a subscription ($216 for 12 months, $114 for six months or $60 for three months) and get one pair of high-end underwear from brands like Hanky Panky and Blush every 30 days. The bridal line makes for a great shower gift. As for the men’s, ahem, package: We’ll let you be the judge of whether or not that's a good idea.