Grab your gals (both figuratively and literally). The latest Internet beauty craze has ladies shoving their heads down their blouses at Sephora.
Well, not exactly. But they are trying to find their perfect nude lipstick color...by matching it to their nipples.
Social media is abuzz with women discussing the merits of "nipple lipstick," and the reviews are fascinating. Those on either end of the color spectrum (either very fair or very dark) often say the trick washes them out. But many of those with contrasting pinks and reds and browns have found the exercise actually pretty helpful.
Want to try it for yourself? Maybe don't whip anything out in the Target aisle, but instead, take a selfie of your ladies at home and then discreetly compare the photo to the lipsticks in store. Or get swatch samples and do your bidding in the comfort of your own bathroom.
